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Wednesday, 17 April 2024

‘Oh the Humanity’ ★

Ben Sandofsky:

An ex-Apple designer who went on to startup success once told me, “I wish I could give a workshop for Apple alumni jumping into startups, to help them un-learn The Apple Way.” As someone who strives to build products with the craft and quality of Apple, it pains me to admit that The Apple Way can destroy a lot of startups. Which brings us to Humane.

Great piece. And it brings to mind an observation I’m far from the first to make: There are far fewer startups founded by former Apple employees than one would expect, given Apple’s spectacular run over the past 25 years.

Nest is an obvious exception, but Tony Fadell had a very atypical career at Apple. He was brought in as a contractor in 2001 to help create the iPod, and stayed until 2008. He was more “the iPod guy” not “an Apple person”. And the original Nest thermostat couldn’t be more opposite from Humane’s AI Pin — the Nest did exactly what it promised, very well. Even the fact that it included a screen. Most importantly, Nest’s thermostat took aim at replacing existing dumb thermostats, which were terrible. Nest’s product really was something like 10× better than what it aimed to disrupt. The AI Pin took aim at the iPhone, which is insanely great.

Ippei Mizuhara, Shohei Ohtani’s Interpreter and Friend, Stole $16 Million to Pay Only a Portion of His Gambling Losses ★

Speaking of sports gambling scandals, here’s Tim Arango and Michael S. Schmidt, reporting for The New York Times:

Ohtani has many other accounts, of course — he earns more money from endorsements and business deals than he does from his lucrative baseball salary. But it was this account, solely for Ohtani’s baseball earnings, that Mizuhara would scheme to take control of and then, as he fell deeper into a gambling addiction, pilfer for years, according to prosecutors.

Mizuhara changed the settings of the account so alerts and confirmations of transactions would go to him, not Ohtani. Drawing on phone recordings obtained from the bank, prosecutors said Mizuhara had also impersonated Ohtani to gain the bank’s approval for certain large transactions. And whenever one of Ohtani’s other advisers — his agent, tax preparer, bookkeeper or financial adviser, all of whom were interviewed for the federal investigation — inquired about the account, Mizuhara told them that Ohtani preferred the account to remain private.

Between November 2021 and January this year, Mizuhara stole $16 million from the account to feed his “voracious appetite for illegal sports betting,” according to E. Martin Estrada, the U.S. attorney in Los Angeles.

Sounds like the plot from a Coen brothers movie. At every step where anyone tried to check with Ohtani on this bank account, they went through Mizuhara as a translator.

This being a baseball story, the criminal complaint was stuffed with numbers:

• 19,000 bets.
• $142,256,769.74 total winning bets.
• $182,935,206.58 total losing bets.

That’s 20-some bets per day, for years, for nearly $20,000 per wager on average. Just the frequency alone, setting aside the high stakes, is staggering.

It’s good to know, though, that Ohtani was oblivious to all of it.

NBA Bars Jontay Porter for Betting ★

Joe Vardon, reporting for The Athletic:

The league said that Porter, who spent part of his time in the NBA and part of it in its developmental G League, privately told a sports bettor he was hurt, removed himself from a game to control prop bets on his own play, and placed his own wagers on NBA games.

He is the first active player or coach to be expelled from the NBA for gambling since Jack Molinas in 1954.

According to the results of a league investigation, Porter, 24, gave a confidential tip about his health to a person he knew to be a sports bettor, prior to the Raptors’ game on March 20 against the Sacramento Kings. A third individual, connected to both Porter and the original recipient of Porter’s health information, placed an $80,000 parlay bet to win $1.1 million, betting that Porter would underperform against the Kings.

To make sure that the bet hit, the league found, Porter pulled himself out of that game against the Kings after just three minutes, claiming he was ill. The investigation also showed that from January through March, while either playing for Toronto or the Raptors’ G League affiliate, Porter placed at least 13 bets on NBA games using an associate’s online betting account. While none of those bets were on games in which Porter played, he did bet on the Raptors to lose as part of a parlay bet. The wagers ranged in size from $15 to $22,000, and totaled $54,000. He netted nearly $22,000 in winnings on the wagers, the league said.

Porter is a bench player, but in the NBA bench players do well. Porter’s salary this season was $411,000, and he’s earned close to $3 million since he made the NBA four years ago. But how much do you want to bet he’s not the last player in a major sport to get caught up in a point-shaving scam like this?

Of Course Regulation Can Work ★

Dan Moren, writing last week at Six Colors:

Lately you can’t throw a digital camera without hitting a story on the various regulatory and legal challenges Apple’s been facing. While some have decried these actions as interference in the internal operations of a company, there’s one salient detail that I think those opinions often overlook.

Regulation works.

Here are just a handful of examples from the past few months of Apple changing its policies due to regulations — or, in some cases, the mere threat of regulation.

I’d change “regulation works” to “regulation can work” or “regulation sometimes works”. But there’s no question we’re seeing results. Moren cites three recent examples:

• New rules announced by Apple in January for game streaming services.
• New rules this month eliminating the ban on game emulators in the App Store.
• Changes last week in the Self Service Repair program regarding used components.¹

These changes are all wins. But they’re also all low-hanging fruit. Apple has no major self-interested reasons to fight against any of them, and regulatory scrutiny forced the company to stop ignoring them. It’s similar to how the Japan Fair Trade Commission’s investigation led to Apple loosening its anti-steering rules for “reader” apps worldwide in 2021. That might not have happened at all without the regulatory scrutiny, and certainly wouldn’t have otherwise happened when it did. But it was the lowest of low-hanging fruit: Apple, to my eyes, lost nothing by loosening those anti-steering provisions.

The real regulatory rubber hits the road on the issues that are against Apple’s own interests, or detrimental to the experience of users (which issues are, effectively, against Apple’s interests — Apple is in the business of making its users happy).

---

1. The parts-pairing stuff is complex. Right-to-repair advocates often wrongly assume that Apple’s repair policies are geared toward making money — either turning a profit on the repairs and replacement parts directly, or by implicitly encouraging users to buy brand-new devices to replace broken ones rather than fix them. That’s just not the case. Repairs are not a profit center for Apple. The complexity Apple is trying to manage is guaranteeing that supposedly genuine replacement components are in fact genuine, and that stolen devices can’t be mined for black-market components. Last week’s changes seem to manage a good balance of all these factors. ↩︎

Delta Game Emulator Now Available From the App Store ★

Everything is coming up Milhouse this week for Riley Testut. Juli Clover for MacRumors:

Game emulator apps have come and gone since Apple announced App Store support for them on April 5, but now popular game emulator Delta from developer Riley Testut is available for download. [...]

Delta is an all-in-one emulator that supports game systems including NES, SNES, N64, Nintendo DS, Game Boy, and Game Boy Advance. It works with popular game controllers, and supports cheats, save states, backups, syncing, and more. As this is Testut’s longtime project, it is more polished and feature rich than other emulators that have popped up. [...]

Delta can be downloaded from the App Store for free, and it does not collect information or include ads. The app is available in the United States and other countries, but it is not available in the European Union where it is instead being offered through an alternative app marketplace.

An incredibly polished, high-performance game emulator, available free of charge with no ads. That’s some old-school internet awesomeness. (App Store link.)

The alternative app marketplace for EU denizens to get Delta is Testut’s own AltStore PAL. (Delta is free there, too, but AltStore PAL requires a €1.50/year subscription to cover Apple’s Core Technology Fee.)

Now the questions is: Does Nintendo care? Nintendo recently shut down Yuzu, a popular open source Switch emulator. (David Pierce and Sean Hollister made a great episode of Decoder about this whole saga.) There’s a big difference between emulating the Switch — which is still current — and emulating classic consoles, but Nintendo still monetizes those classic consoles via emulation on the Switch.

AltStore PAL Launches in the EU ★

Riley Testut:

I’m thrilled to announce a brand new version of AltStore — AltStore PAL — is launching TODAY as an Apple-approved alternative app marketplace in the EU. AltStore PAL is an open-source app store made specifically for independent developers, designed to address the problems I and so many others have had with the App Store over the years. Basically, if you’ve ever experienced issues with App Review, this is for you!

We’re launching with 2 apps initially: my all-in-one Nintendo emulator Delta — a.k.a. the reason I built AltStore in the first place — and my clipboard manager Clip, a real clipboard manager that can actually run in the background. Delta will be FREE (with no ads!), whereas Clip will require a small donation of €1 or more. Once we’re sure everything is running smoothly we’ll then open the doors to third-party apps — so if you’d like to distribute your app with AltStore, please get in touch.

Exciting times for iOS users in the EU. Both of these things can be true:

• The DMA is a bad law that, I believe, will result in more harm than good for most users.
• For iOS power users and enthusiasts, alternative app marketplaces are going to be fun and useful. Right now there’s no better place to be an iPhone user than the EU.

(Also: How fun is the name AltStore PAL?)

Donald Trump Writes and Narrates Documentary Short Film on the Battle of Gettysburg ★

Amazing he found time for this amidst his campaigning and legal travails. But like many former presidents, he has a serious interest in history.

Tuesday, 16 April 2024

‘Papyrus 2’ ★

Jason Kottke:

Ryan Gosling was on Saturday Night Live this weekend and they did a sequel to one of my favorite SNL sketches (which is completely dorky in a design nerd sort of way) ever: Papyrus. Behold, Papyrus 2.

See also: Elle Cordova’s “Fonts Hanging Out” trilogy.

‘MKBHDs for Everything’ ★

Ben Thompson, marking the 10th anniversary of Stratechery as a full-time endeavor:

Who, though, is to blame, and who benefited? Surely the responsibility for the Humane AI Pin lies with Humane; the people who benefited from Brownlee’s honesty were his viewers, the only people to whom Brownlee owes anything. To think of this review — or even just the title — as “distasteful” or “unethical” is to view Humane — a recognizable entity, to be sure — as of more worth than the 3.5 million individuals who watched Brownlee’s review.

This is one of the challenges of scale: Brownlee has so many viewers that it is almost easier to pretend like they are some unimportant blob. Brownlee, though, is successful because he remembers his job is not to go easy on individual companies, but inform individual viewers who will make individual decisions about spending $700 on a product that doesn’t work. Thanks to the Internet he has absolutely no responsibility or incentive to do anything but.

The review is now up to 4.2 million views.

Walt Mossberg, Still the King ★

Regarding the jacktastic argument that Marques Brownlee shouldn’t call the worst product he’s ever reviewed the worst product he’s ever reviewed, I’m reminded of the lede from Alan Deutschman’s 2004 profile of Walt Mossberg for Wired:

Walt Mossberg is walking through a convention hall at the Consumer Electronics Show in Las Vegas when a man starts screaming at him. The screamer, Hugh Panero, blames Mossberg for his company’s recent problems: falling stock price, a sudden plunge in consumer interest. Mossberg is annoyed but hardly intimidated. As the author of the weekly “Personal Technology” column in The Wall Street Journal, he’s used to dealing with disgruntled execs. He lets Panero shout. A crowd is gathering. Finally, Mossberg yells back, “I don’t give a fuck about your stock price!”

Keep reading. The story doesn’t end there.

What Mossberg always got right was that he relentlessly focused on his readers. Not what a product was supposed to be. Not what future versions might be. And not the fucking stock price of the company that made it. What he cared (and cares, in retirement) about was the actual experience of using the actual product, as it actually was, by actual users. He was rewarded with his readers’ trust.

That same mentality is what made Siskel and Ebert superstar film critics: they loved movies and they judged them for what they were, from the perspective of fellow moviegoers. They weren’t Hollywood insiders, and in the same way Mossberg didn’t give a fuck about XM Radio’s stock price, they didn’t give a fuck about how their reviews might affect opening weekend box office numbers. They cherished the trust of their TV viewers and newspaper readers, and rewarded them by providing nothing less than their fully honest expert appraisals of the movies they reviewed.

Art criticism has a long history, though. Consumer technology criticism does not. Mossberg blazed the trail.

Jackass of the Week: Daniel Vassallo ★

Daniel Vassallo, who has over 172,000 followers on Twitter/X, regarding Marques Brownlee’s scathing but utterly fair (if not bend-over-backwards fair) “The Worst Product I’ve Ever Reviewed... For Now” review of the Humane AI Pin:

I find it distasteful, almost unethical, to say this when you have 18 million subscribers.

Hard to explain why, but with great reach comes great responsibility. Potentially killing someone else’s nascent project reeks of carelessness.

First, do no harm.

Marques Brownlee:

We disagree on what my job is.

There’s cool, and then there’s cool.

No Notes ★

John Davidson, writing for the Australian Financial Review on Phil Schiller’s testimony in Australia, where Apple is once again facing off against Epic Games (archive link in case FR’s web server goes down):

The casual approach to its meetings, instituted by Apple co-founder Steve Jobs when he returned to the company in 1997 after having been fired in 1985, explained why Epic’s lawyers could find precious few contemporaneous records of Apple’s decision-making processes since the App Store was first launched in 2007, Mr Schiller suggested.

“When Mr Jobs came back in 1997, in one of the earliest meetings someone was taking notes, writing down what [Mr Jobs] was saying about what we’re doing. He stopped and said ‘Why are you writing this down? You should be smart enough to remember this. If you’re not smart enough to remember this you shouldn’t be in this meeting’. We all stopped taking notes and learnt to just listen and be part of the conversation and remember what we were supposed to do. And that became how we worked.” Mr Schiller testified.

“It was very action-oriented. It was built to be like a small start-up where we all are working together on the same things, and we all know what our plans are and what we’re doing.”

And:

Nor is there much talk in meetings of how profitable the Apple App Store is, despite the fact it would be the 63rd biggest company on the Fortune 500 if it were hived off as a separate entity.

“Are you telling His Honour that you have no idea whether ... the App Store has been profitable?” asked an incredulous Neil Young, KC, leading the cross-examination on behalf of Epic Games.

“I believe it is [profitable],” replied Mr Schiller, who has been in charge of the App Store since the beginning. “I’m simply saying ‘profit’ as a specific financial metric is not a report I get and spend time on. It’s not how we measure our performance as a team,” he said.

Sounds like Epic is getting its hat handed to it once again.

Seeing What One Wants to See ★

Matt Stoller, linking to the aforelinked FT report on Apple “losing” the top spot in IDC’s phone market share figures:

The early signs that Apple is having a Boeing-like slow collapse.

That’s quite the take. It is true that iPhone sales have been relatively flat for two years — here are the quarterly revenue and year-over-year revenue change charts from Six Colors for the October–December 2023 quarter. But they’re not in decline. Apple’s problem — or perhaps better said, Apple investors’ problem — is that iPhone sales have peaked because they’ve saturated the globe. Everyone who wants one and can afford one has one.

But whatever is going on with iPhone sales, a comparison to Boeing is just dumb. Boeing’s problem isn’t cheap Chinese competition. It’s that when Boeing was Boeing — a truly great American company — it was an engineering-driven company. It was — past tense — in broad strokes similar to Apple in that regard. Then Boeing “merged” with McDonnell Douglas, the McDonnell Douglas CEO became Boeing’s CEO, other executives with zero aviation experience came over from companies like General Electric, and “a passion for great planes was replaced with a passion for affordability.” The 737 Max isn’t just unpopular — it’s an engineering disaster. The iPhone 15 lineup is, by consensus, the best lineup of phones in the industry — the fastest chips, great reliability, and industry-leading customer satisfaction. Even if iPhone sales were in decline — which only IDC is claiming to be true — it’s not for reasons that bear any resemblance to Boeing at all.

Call me when Apple is led by executives who lack a passion for great computers.

The Financial Times Pretends Apple Plays the Market Share Game ★

Tim Bradshaw and Michael Acton, reporting for the Financial Times, under the eye-opening headline “Apple Loses Smartphone Crown to Samsung as Chinese Rivals Gain Ground” (archive link):

Apple lost its lead in the global smartphone market at the start of 2024, with iPhone sales falling 10 per cent as lower-cost Chinese rivals such as Xiaomi experienced rapid growth.

Sounds bad! Then comes the second paragraph of the report:

Samsung regained its position as the world’s largest smartphone maker by volume in the first quarter, according to market researcher International Data Corporation, just three months after Apple claimed the top spot for the first time.

So we’re talking about unit sales volume (a measure Apple has never pursued as a top priority), using numbers from IDC (sketchy at best), and a supposed lead that Apple held for ... three months? Which three months happen to be the holiday quarter, when — every single year — all of Apple’s sales go up, and when new iPhone models drop. Warm up your dictionaries, time to refresh your memory of how to spell beleaguered.

The iPhone’s success is so poorly reflected by market share numbers that the Department of Justice invented a fictional category of “performance smartphones” just to make it maybe sorta kinda — if you squint just right — look like they might possibly hold a monopoly under U.S. law.

IDC estimated that global iPhone shipments declined 10 per cent to 50.1mn in the first three months of 2024 compared with the same period in 2023, giving it a 21 per cent market share.

Let’s see if there’s a 10 percent drop in iPhone revenue year-over-year when Apple reports results for the January–March quarter on May 2. If so, that’ll be quite the feather in IDC’s cap. If not, I’m sure we’ll see a correction from IDC and the FT.

Not All Web APIs Are Good APIs ★

Eric Lee on Threads:

I was wondering why I haven’t seen websites utilizing Vibration API when I see more and more apps using it including Arc Search and AirChat. Safari doesn’t even support it so there it goes 🫠

This exemplifies the broken thinking among many web developers and PWA advocates regarding Safari and WebKit. Just because an API exists and some browsers support it does not mean all browsers should support it. I never ever want a website to be able to vibrate my device. Ever. Nor do I want websites to be able to prompt me with an alert asking for permission to vibrate my device. Not supporting the Vibration API is a feature, not an omission.

If you want web apps to have the same full range of capabilities as native apps, iOS is not the platform for you. PWA advocates treat it as axiomatic that web apps should be peers to native apps, but that’s not true for everyone. I think of native apps as software I carefully consider before installing, even from the App Store. I think of websites and web apps as software I will visit/run without consideration, because they’re so comparatively restricted.

Monday, 15 April 2024

The Etak Navigator ★

James Killick, writing on Map Happenings:

Today, I’d like to tell you about the Etak Navigator, a truly revolutionary product and the world’s first practical vehicle navigation system. [...]

Nearly everything about the Etak Navigator had to be conceived from scratch. Most important was the self contained positioning system. Remember that back in 1985 GPS was not available.

Not only was GPS unavailable, neither, of course, was wireless data. Or affordable hard drives. Data for the Etak Navigator was stored on cassette tapes. Tapes offered more storage than floppy disks but it took 6 cassettes just to cover the San Francisco Bay area. And of course Nolan Bushnell was involved. What a story. What a product.

John Sterling, Radio Voice of the Yankees for 36 Years, Retires at 85 ★

Bryan Hoch, MLB.com:

The Yankees announced on Monday that Sterling has retired, effective immediately. The 85-year-old Sterling will be recognized in a pregame ceremony on Saturday at Yankee Stadium. He will visit the WFAN radio booth during that afternoon’s game against the Rays.

“I am a very blessed human being,” Sterling said in a statement. “I have been able to do what I wanted, broadcasting for 64 years. As a little boy growing up in New York as a Yankees fan, I was able to broadcast the Yankees for 36 years. It’s all to my benefit, and I leave very, very happy. I look forward to seeing everyone again on Saturday.” [...]

Known for his gyrating “Sterling Shake” victory call (“Yankees win … theeeeee Yankees win!”), humorous phrases tacked onto play-by-play action (“Back to back, and a belly to belly!”) and personalized home run calls (“Bern Baby Bern!”), Sterling called 5,060 consecutive games from September 1989 to July 2019 — every at-bat of Derek Jeter’s career, every inning of Mariano Rivera’s and more.

The story includes a slew of his all-time great calls; more here on Twitter/X. There’s something different about radio announcing from TV announcing. Some guys can do both. But there was something ineffably radio about Sterling. I will always think of stadium announcer Bob Shephard as “the voice of the Yankees”, but John Sterling was the voice of Yankee fans. He just unabashedly loved the team, and was ecstatic for every win, and crushed with every loss.

And think about this: He called over 5,400 Yankee games over 36 years. He’s legitimately considered a living legend for it. But he didn’t get the job until he was 49 years old.

Apple’s Mysterious Fisheye Projection ★

Mike Swanson:

If you’ve read my first post about Spatial Video, the second about Encoding Spatial Video, or if you’ve used my command-line tool, you may recall a mention of Apple’s mysterious “fisheye” projection format. Mysterious because they’ve documented a CMProjectionType.fisheye enumeration with no elaboration, they stream their immersive Apple TV+ videos in this format, yet they’ve provided no method to produce or playback third-party content using this projection type.

Additionally, the format is undocumented, they haven’t responded to an open question on the Apple Discussion Forums asking for more detail, and they didn’t cover it in their WWDC23 sessions. As someone who has experience in this area — and a relentless curiosity — I’ve spent time digging-in to Apple’s fisheye projection format, and this post shares what I’ve learned.

Fascinating deep dive.

Nominee for Claim Chowder of the Year 2024: Time Magazine’s Best Inventions of 2023 Award for Humane’s AI Pin ★

When this was published in late October it struck me as deeply weird that Time would give an award to a product that was, at the time of publication, over five months away from actually shipping. And now that it has shipped, and appears poised to go down in history as an Edsel-like infamous bomb, it seems even more weird. But in this case the footnote seemingly explains it:

^* (Investors in Humane include Time co-chairs and owners Marc and Lynne Benioff)

Shocker: ByteDance Still Receives Data From U.S. TikTok Users ★

Alexandra Sternlicht, reporting for Fortune (News+):

Evan Turner, who worked at TikTok as a senior data scientist from April to September in 2022, said TikTok concealed the involvement of its Chinese owner during his employment. When hired, Turner initially reported to a ByteDance executive in Beijing. But later that year, after the company announced a major initiative to store TikTok’s U.S. user data only in the U.S., Turner was reassigned — on paper, at least — to an American manager in Seattle, he says. But Turner says a human resources representative revealed during a video conference call that he would, in reality, continue to work with the ByteDance executive. The stealth chain of command contradicted what TikTok’s executives had said about the company’s independence from ByteDance, Turner says. [...]

Nearly every 14 days, as part of Turner’s job throughout 2022, he emailed spreadsheets filled with data for hundreds of thousands of U.S. users to ByteDance workers in Beijing. That data included names, email addresses, IP addresses, and geographic and demographic information of TikTok U.S. users, he says. The goal was to sift through the information to mine for insights like the geographical regions where users watched the most videos of a particular genre and decide how the company should invest to encourage users to be more active. It all took place after the company had started its initiative to keep sensitive U.S. user data in the U.S., and only available to U.S. workers.

“I literally worked on a project that gave U.S. data to China,” Turner says. “They were completely complicit in that. There were Americans that were working in upper management that were completely complicit in this.”

Packy McCormick:

It’s astonishing that we don’t have the political will to simply ban TikTok.

Sunday, 14 April 2024

Pok Pok ★

My thanks to Pok Pok for sponsoring last week at DF. Pok Pok is a delightful collection of digital toys for kids aged 2–7, for both iPhone and iPad. Designed by parents and educators unhappy with the apps they found, Pok Pok has no ads, no overstimulating sounds, and no addictive gimmicks to get kids hooked. It’s just fun. Each toy is playful and open, letting kids explore and discover at their own pace. Existing toys are expanded and new ones are added regularly to keep play fresh.

Pok Pok has won both an Apple Design Award and an App Store Award for Cultural Impact just last year. Beautiful graphics, fun sound design, and great haptics. Try Pok Pok for free — you and your kid(s) will love it.

The Masters VisionOS App ★

It’s Sunday at Augusta, the leaderboard is tight at the top, and Augusta National has a pretty damn good VisionOS app. Some cool VR features like tabletop-style VR maps of the holes, with 3D shot-tracking. All free of charge, too, from one of the only major sporting events in the entire world with a restrained approach to advertising and sponsorships.

Underpromise and Overdeliver ★

Eric Migicovsky (on a different subject), in a post on Twitter/X:

Aspiring consumer HW makers (big and small) - this may sound obvious, but my rec is to underpromise/overdeliver for your first version. It’s hard because you want to balance sharing the vision for what the product category will become, but get customers adjusted to the reality that you need to ship what’s most likely an MVP for your first version.

Big or small, old or new — or even hardware or software. It’s always true: underpromising and overdelivering is always the path to delight, but also always devilishly difficult to pull off. That’s the game. The subtext for Migicovsky’s tweet is obviously Humane, whose AI Pin clearly overpromises and underdelivers. Migicovsky links to Nilay Patel’s 2013 review of the original Pebble Smartwatch, which concludes:

After using the Pebble for a few days, I realized that I was daydreaming about it: I wanted it to do more. That’s unusual — I rarely trust new products to work correctly, especially new products from unproven companies. But the Pebble’s charming simplicity and fundamental competence inspires confidence. It’s so good at what it does now that it’s easy to imagine all other things it might do in the future. There’s no reason it can’t replace a Fitbit or Nike Fuelband, for example, and I’d love to be able to send replies to emails and text directly from the device.

Pebble obviously didn’t make it, but that’s the sort of 1.0 review you want to see: It’s good at what it already does and I can see how it could do more in the future. The one and only review of the Humane AI Pin that expresses a sentiment like that is Raymond Wong’s for Inverse.

Sidenote: Andru Edwards on Threads:

The fact that people on @hu.ma.ne’s PR team keep leaving, and those who take over are unresponsive has been making the planning of this sit-down interview with them that I’ve been working on for a few months, a challenge to say the least. Just sent another follow-up 😅🤞🏽

It’s generally considered a bad sign when a company experiences large-scale turnover in their PR/comms teams right around the launch of the company’s first product.

More on the Problem With ‘The Problem With Jon Stewart’ ★

Week-old news I’d been meaning to link to:

In a new interview with Khan that aired late Monday on Comedy Central, Stewart claimed Apple leaned on him to avoid talking to Khan, who took over as head of the FTC in 2021.

“I wanted to have you on a podcast, and Apple asked us not to do it,” Stewart said. He continued: “They literally said, ‘Please don’t talk to her,’ having nothing to do with what you do for a living. I think they just … I didn’t think they cared for you, is what happened.”

Stewart had a brief stint on Apple TV from 2021 to 2023 with a show called “The Problem With Jon Stewart,” which had an accompanying podcast. The partnership ended over creative differences last fall. Stewart returned to Comedy Central as a part-time “Daily Show” host in February.

The thing I don’t understand about this is why Apple ever hired Stewart to do that show, or why Stewart agreed to do that show with Apple. Based on, you know, the entire body of Stewart’s work, it’s obvious that Lina Khan is exactly the sort of person he’d want to interview. It’s not like something changed. My only guess is that the part of Apple that agreed to host The Problem With Jon Stewart didn’t get buy-in from the top of the company. But I find that hard to believe. It just doesn’t make sense. It’s like hiring Martha Stewart to do a show and then asking her not to do any cooking segments.

Personally, I think Apple should put its big boy pants on and gladly host a topical news show that is free to criticize the company or the technology industry as a whole. John Oliver regularly skewered then-HBO owner AT&T and now skewers new owner Warner Bros. Discovery on Last Week Tonight. It’s an age-old tradition. Letterman lambasting NBC execs. Or the time Letterman tried to deliver a welcoming fruit basket to GE headquarters after they bought NBC (stay with that one through the end to learn the official General Electric corporate handshake).

But the real problem with The Problem With Jon Stewart was that the show stunk and no one watched it. I’m a big Jon Stewart fan and watch a bunch of shows in the same basic genre (I never miss Last Week Tonight and most weeks we watch Bill Maher’s Real Time). And now I’m once again enjoying Stewart in his Monday spot hosting The Daily Show. But The Problem With Jon Stewart just wasn’t good. Now, thanks to this outed dirty laundry about a conflict with Apple over political subject matter, there are people who think that’s the sole reason why the show was cancelled. That surely played a part. But the main reason is almost certainly that the ratings stunk. What’s weird about the streaming era of TV is that streaming services are incredibly secretive about ratings — that’s the complete opposite of over-the-air TV and theatrical box office numbers for movies, where viewership numbers were public. If the viewership numbers for The Problem With Jon Stewart had been public, everyone would’ve surmised that Apple cancelled the show because it wasn’t popular, not because he wanted to interview Lina Khan (on the podcast even — not the show itself!) or express misgivings about the tech industry.

It’s just a real head-scratcher why Apple ever wanted to host the show in the first place. Even if it had been entertaining and thus popular, it seems clear Apple wasn’t comfortable with Jon Stewart talking about Jon Stewart topics.

‘A Tour de Force of International Crisis Management for the Biden White House’ ★

Josh Marshall, writing at Talking Points Memo:

Together, Israel, the U.S. and various allied Arab states took down 99% or more of all those devices. Iran launched a massive aerial bombardment and virtually none of it got through. And now the U.S. has managed to get Israel not to launch an immediate and inevitably escalatory retaliation.

It goes without saying that no administration works on its own. It comes to the game with the world’s most powerful military and major power status. It’s operating with Arab allies who have been gravitating toward a de facto anti-Iran alliance with Israel for years. And yet, anyone who knows anything about foreign or defense policy knows that most of it is all the endless number of things that can go wrong and the one or two ways they can go right. Navigating the last week to this point today is a tour de force of international crisis management for the Biden White House.

See also: Marshall’s previous post, regarding Iran’s intentions for yesterday’s attack. I’m with him. My first thought was that Iran’s attack was performative, a stunt. But the more we learn the more it looks like Iran really tried to hit Israel hard — and, thankfully, were stopped.

I went to bed last night with a dreadful feeling I’d wake up to find the U.S. and Israel enmeshed in a regional war. Knock on wood, that hasn’t happened, and might not. And I think that’s entirely thanks to the Biden administration’s diplomacy, and Biden himself.

Friday, 12 April 2024

Microsoft Is Testing Ads in the Windows 11 Start Menu ★

More Windows news from Tom Warren at The Verge:

Microsoft says it’s starting to test ads inside the Start menu on Windows 11. The software maker will use the Recommended section of the Start menu, which usually shows file recommendations, to suggest apps from the Microsoft Store.

“This will appear only for Windows Insiders in the Beta Channel in the US and will not apply to commercial devices (devices managed by organizations),” says Microsoft in a blog post.

The app promotions can be disabled in the Settings section of Windows 11, but it appears that Microsoft will enable these by default. Microsoft is seeking feedback on the changes, so it’s possible the company could decide to ditch these ads in development builds of Windows 11 if there’s enough feedback that suggests they’re not going to be a popular addition.

This feels more like a late (and unfunny) April Fools gag than a serious idea.

Joanna Stern’s Humane AI Pin (Mini) Review ★

Not even worth a full column, just a 90-second social media video. Or “vid”, if you will.

She points out that Humane only offers a website — no apps — for accessing your captured photos, videos, and notes. I totally get why Humane designed the AI Pin as a standalone device, not a phone peripheral (like Apple Watch or AirPods are) — Apple can make such peripherals do whatever they want because Apple can make the iPhone do whatever they want. (Which, yes, is the wrongheaded foundation of much of the DOJ’s antitrust complaint against Apple.) “If you want things done right, do it yourself” is always true advice.

But not making iPhone or Android apps for interacting with Humane’s back-end is just pure stubbornness. Humane cofounder Bethany Bongiorno is swearing up and down, now, that “ai pin is not about replacing your smartphone”, but their Change Everything teaser film from July 2022 — about which I had some thoughts — positioned it as the successor to the phone. The no-screen thing is just stubborn, and the website-but-no-apps thing is stubborn too. If they had an app it could put photos and videos shot with the AI Pin right in your library, for one thing. Imagine if Nest thermostats — also created by ex-Apple folks — didn’t have apps. Who would buy one?

(My closer on that teaser video from July 2022: “Sometimes a dead canary is just a dead canary, and sometimes a dud ad is just a dud ad, but I’d check the Humane mine for methane just in case.”)

Cherlynn Low’s Humane AI Pin Review for Engadget ★

Cherlynn Low:

When you can read what’s on the screen, interacting with it might make you want to rip your eyes out. Like I said, you’ll have to move your palm closer and further to your chest to select the right cards to enter your passcode. It’s a bit like dialing a rotary phone, with cards for individual digits from 0 to 9. Go further away to get to the higher numbers and the backspace button, and come back for the smaller ones.

This gesture is smart in theory but it’s very sensitive. There’s a very small range of usable space since there is only so far your hand can go, so the distance between each digit is fairly small. One wrong move and you’ll accidentally select something you didn’t want and have to go all the way out to delete it. To top it all off, moving my arm around while doing that causes the Pin to flop about, meaning the screen shakes on my palm, too. On average, unlocking my Pin, which involves entering a four-digit passcode, took me about five seconds.

On its own, this doesn’t sound so bad, but bear in mind that you’ll have to re-enter this each time you disconnect the Pin from the booster, latch or clip. It’s currently springtime in New York, which means I’m putting on and taking off my jacket over and over again. Every time I go inside or out, I move the Pin to a different layer and have to look like a confused long-sighted tourist reading my palm at various distances. It’s not fun.

One thing all the reviewers seem to agree upon is that the AI Pin feels like an impressive piece of kit: small, lightweight, sturdy, well-made. And it packs a lot into a small factor: camera, laser projector, speaker/microphone. But it’s also seemingly bursting at the seams, battery-life and heat-dissipation-wise. So I get it, me suggesting they should have added something else to the hardware — anything else — would pose a design and engineering challenge.

But with that throat-clearing out of the way: it seems obvious that the AI Pin should have a fingerprint scanner for authentication. You have to touch it for all interactions anyway — it doesn’t listen for a trigger word — so why not add the equivalent of Touch ID? Every single review notes the same thing Low complains about above: authenticating with your passcode takes too long, is error-prone, and you need to do it periodically throughout the day.

Green’s Dictionary of Slang ★

From its About page:

Green’s Dictionary of Slang is the largest historical dictionary of English slang. Written by Jonathon Green over 17 years from 1993, it reached the printed page in 2010 in a three-volume set containing nearly 100,000 entries supported by over 400,000 citations from c. ad 1000 to the present day. The main focus of the dictionary is the coverage of over 500 years of slang from c. 1500 onwards.

The printed version of the dictionary received the Dartmouth Medal for outstanding works of reference from the American Library Association in 2012; fellow recipients include the Dictionary of American Regional English, the Oxford Dictionary of National Biography, and the New Grove Dictionary of Music and Musicians. It has been hailed by the American New York Times as ‘the pièce de résistance of English slang studies’ and by the British Sunday Times as ‘a stupendous achievement, in range, meticulous scholarship, and not least entertainment value’.

On this website the dictionary is now available in updated online form for the first time, complete with advanced search tools enabling search by definition and history, and an expanded bibliography of slang sources from the early modern period to the present day. Since the print edition, nearly 60,000 quotations have been added, supporting 5,000 new senses in 2,500 new entries and sub-entries, of which around half are new slang terms from the last five years.

I forget when I first came across Green’s Dictionary of Slang, but it’s so astonishingly good, in every possible way that it could be good, that I couldn’t believe it wasn’t a household name like Merriam-Webster. The web edition is beautiful, fast, and free of charge. It doesn’t even have ads. It’s amazing.

And now I can’t believe I haven’t recommended it here sooner. Bookmark it, trust me.

Microsoft’s Hard-Sell Pitch to Windows 10 Users With PCs Ineligible for Windows 11 ★

Tom Warren, writing at The Verge:

Microsoft is trying to entice Windows 10 users to upgrade to Windows 11 with fullscreen prompts 18 months before the end of support cutoff. Reddit user Woopinah9 spotted a notification “while in the middle of working,” where Microsoft thanks Windows 10 “customers” for their loyalty with a full-screen message and then explains the end of support date. You might be expecting a free upgrade as part of this interruption, but unfortunately for this Reddit user, their PC can’t upgrade to Windows 11, so it’s more “hey check out this cool thing we have! oh but you cant have it,” as one Redditor puts it.

Upon reading this lede, I was more or less thinking “Eh, so what?” Interruptions in the middle of working are annoying, so notifications like this should only appear after a restart or login, at the beginning of work session. That’s a legit gripe. But the basic gist — that Windows 10 is approaching end-of-life for updates, including security fixes, in 18 months, and your PC doesn’t meet the requirements for upgrading to Windows 11 — is something users should be notified about. And it’s not like Microsoft is pulling the plug on Windows 10 early — it shipped in July 2015.

But then I read on:

Surprisingly, Microsoft’s full-screen prompt doesn’t directly mention that consumers will be able to continue securely using the operating system beyond October 14th, 2025, if they’re willing to pay. Microsoft revealed last week that it will cost businesses $61 per device for the first year of Extended Security Updates (ESU) for Windows 10. This then doubles to $122 for the second year and then doubles again in year three to $244.

Microsoft hasn’t detailed ESU pricing for consumers yet, but the company did previously reveal it will offer these extended updates to consumers for the first time ever. Schools will be offered a big discount, with Microsoft offering a $1 license for year one, which then doubles to $2 for year two and doubles again to $4 for the third year. Hopefully, non-business users of Windows 10 will get similar discounts, but Microsoft says it will share details “at a later date.”

What a racket. If Microsoft has engineers working on Windows 10 updates, everyone should get them. It’s wild to think there are teams in Redmond concocting ways to squeeze customers out of money for updates to decade-old PCs.

Thursday, 11 April 2024

The Verge’s Review Scale ★

Re: my postscript wondering how in the world David Pierce’s scathing review of the Humane AI Pin resulted in a 4/10 score — I didn’t realize that The Verge has a page describing their review scale:

We assume the 10-point scale is relatively straightforward, but below is a short guide as to how we view the numbers. All review scores are whole points. We no longer use half points or decimals when scoring a product.

1. Utter garbage and an embarrassment.
2. A product that should be avoided at all costs.
3. Bad — not something we’d recommend.
4. Mediocre — has multiple outstanding issues.
5. Just okay. This product works well in some areas but likely has significant issues in others.
6. Good. There are issues but also redeeming qualities.
7. Very good. A solid product with some flaws.
8. Excellent. A superb product with minor or very few flaws.
9. Nearly perfect.
10. The best of the best.

Those are great descriptions and that’s a useful 10-point scale! But by these guidelines, the AI Pin should have gotten a 2. Maybe a 3, tops, but I’d say “should be avoided at all costs” fits. Definitely far short of 4’s “mediocre”.

But this isn’t the first time I’ve found The Verge’s review scoring incoherent.

David Pierce Reviews Humane’s AI Pin: ‘Nope. Nuh-Uh. No Way.’ ★

David Pierce, mincing no words at The Verge:

That raises the second question: should you buy this thing? That one’s easy. Nope. Nuh-uh. No way. The AI Pin is an interesting idea that is so thoroughly unfinished and so totally broken in so many unacceptable ways that I can’t think of anyone to whom I’d recommend spending the $699 for the device and the $24 monthly subscription. [...]

As the overall state of AI improves, the AI Pin will probably get better, and I’m bullish on AI’s long-term ability to do a lot of fiddly things on our behalf. But there are too many basic things it can’t do, too many things it doesn’t do well enough, and too many things it does well but only sometimes that I’m hard-pressed to name a single thing it’s genuinely good at. None of this — not the hardware, not the software, not even GPT-4 — is ready yet.

Ever since Humane de-stealthed and revealed the AI Pin last July, the big question (for me at least) has been whether it’d actually be useful to own a gadget that does what the AI Pin is supposed to do. It’s seemed to me all along that almost everything the AI Pin does would be just as well, if not better, done by a phone with an LLM-powered voice assistant. But Humane has far bigger problems, because the AI Pin clearly doesn’t even do what it’s supposed to. Pierce:

I’d estimate that half the time I tried to call someone, it simply didn’t call. Half the time someone called me, the AI Pin would kick it straight to voicemail without even ringing. After many days of testing, the one and only thing I can truly rely on the AI Pin to do is tell me the time.

The more I tested the AI Pin, the more it felt like the device was trying to do an awful lot and the hardware simply couldn’t keep up. For one, it’s pretty much constantly warm. In my testing, it never got truly painfully hot, but after even a few minutes of using it, I could feel the battery like a hand warmer against my skin. Bongiorno says the warmth can come from overuse or when you have a bad signal and that the device is aggressive about shutting down when it gets too hot. I’ve noticed: I use the AI Pin for more than a couple of minutes, and I get notified that it has overheated and needs to cool down. This happened a lot in my testing (including on a spring weekend in DC and in 40-degree New York City, where it was the only warm thing in sight).

The battery life is similarly rough.

Pierce’s review is so brutal it’s uncomfortable at times. I don’t know where Humane goes from here but this launch might be impossible to recover from reputationally. It seems borderline criminal that they shipped it in this state. Here’s one more tidbit:

Me: “Play ‘Texas Hold ’Em’ by Beyoncé.”

The AI Pin: “Songs not found for request: Play Texas Hold ’Em by Beyonc\u00e9. Try again using your actions find a relevant track, album, artist, or playlist; Create a new PlayMusic action with at least one of the slots filled in. If you find a relevant track or album play it, avoid asking for clarification or what they want to hear.”

That’s a real exchange I had, multiple times, over multiple days with the AI Pin.

I thought perhaps the “\u00e9” thing was a CMS glitch, but no — watch Pierce’s corresponding video review and you’ll hear the AI Pin pronounce “Beyoncé” as “beeyonk-backslash-you-zero-zero-ee-nine”.

(Yet, somehow, the AI Pin garnered a 4/10 on The Verge’s review scale. How bad, how broken, would a product experience have to be to get a lower score? Would the reviewer need to be electrocuted by the device to rate it lower? “3/10, sent me to the ER with a nasty burn”? “1/10, it killed my spouse when she tried it”?)

Eclipses Should Be Celebrations of Science, Not Pseudoscience ★

Narayana Montúfar, covering the astrological “impact” of Monday’s solar eclipse for Women’s Health:

So, what makes the Great American Eclipse of April 8, 2024 so special? Ancient astronomers — who, by the way, were also astrologers — believed that the geographical area where any eclipse was visible would energetically feel its effects the most.

Astrology fans like to say it’s all just harmless fun, but they also love to wave their hands and pretend their pseudoscience is even vaguely related to the hard science of astronomy. It’s a genuine travesty that the two words in English are so similar. I stumbled across this story earlier in the week and it’s been irritating me like a piece of popcorn stuck in my teeth ever since. Astrologers horning in on the excitement about the eclipse is scientific sacrilege.

Actual science is the great accomplishment of mankind. The antidote to ignorance, superstition, religious zealotry, and nonsensical beliefs in general. An eclipse exemplifies, to even the lay-est of laypeople, just how advanced modern science is. We were informed by astronomers, years in advance, exactly when and exactly where the eclipse would occur — down to the second, down to the meter — and everyone in the path of totality could literally see how exactly right those predictive calculations were. We should be celebrating and emphasizing this to laypeople, because these same scientists are the same people who’ve been telling us for decades that we’re destroying our climate with carbon emissions.

So here’s my “by the way” retort to Montúfar’s aside: how many astronomers today — not in “ancient” times — are also astrologers? Spoiler: the answer is fucking zero.

Mattel Makes New Version of Scrabble for Dum-Dums ★

Jack Guy, CNN:

Now, an updated game named Scrabble Together adds “a second side to the board that is collaborative and faster-paced to make gameplay more accessible for anyone who finds word games intimidating,” according to a statement from Mattel published Tuesday.

Instead of competing, players collaborate to complete goal cards, and there are helper cards if assistance is required.

Mattel said it conducted research among British board-gamers that shows that competitiveness is perceived as declining in younger generations.

Being forced to play this version of the game sounds like the penalty one should suffer if they get caught cheating in the real version. Competition can be one of the most fun things in the world.

Automattic Acquires Beeper, Will Merge With Texts ★

Eric Migicovsky:

If you haven’t heard of Beeper before, welcome! We make a universal chat app — one app to send and receive messages on 14 different chat networks. You might have also heard about Beeper Mini, our briefly available iMessage-on-Android app.

While the Beeper Mini/iMessage thing is where Beeper garnered, by far, the most publicity, it was always a sideshow from their primary goal of building a universal messaging app for multiple (14!) platforms. Think of it like a modern-day Adium.

In many ways, our journey has only just begun. Beeper has just over 115,000 users and was, until today, in beta. Given the state of the messaging landscape today, we believe there is a huge opportunity for us to push boundaries and create new experiences in chat. The majority of other chat apps have stagnated, entrenched in their positions, with no significant new players emerging since Discord’s launch in 2015. Given the state of the messaging world, we’ve long felt the need for a strong ally with the resources to support us on our quest. Automattic has a long history of putting user control and privacy first with open source, and great bilateral relationships with Meta, Apple, Microsoft, Google, Matrix and others that we hope can usher in a new era of collaboration. [...]

This is a big bet. Automattic is doubling down on chat after their acquisition last year of Texts.com, a messaging app with a similar mission. Our teams and products will merge, and I will take on the role leading the team as Head of Messaging. It will take a bit of time for us to integrate and combine forces under the Beeper brand. We’ve got big plans!

I’d describe Texts.com as having not just a similar mission as Beeper, but the exact same mission. I’ve been using Texts on my Mac as my primary interface to Twitter/X DMs for over a year (since Twitter shut down third-party clients like Tweetbot and Twitterrific). I don’t get a ton of Twitter DMs, and I get fewer now than ever before, but Texts offers a better interface to them than Twitter/X itself does. I also have my Instagram, WhatsApp, and Signal accounts connected to Texts. If I used any of those platforms heavily, I’d rely on their dedicated apps. But I don’t, so a universal messaging inbox is better. I’m more interested in having one central place to check than anything else for those platforms.

Now that I’ve tried Beeper for Mac (connecting Twitter/X, WhatsApp, Signal, Instagram, and Slack accounts) — it’s remarkable how similar it is to Texts. They’re both Electron/React apps, and both suffer from a lot of Electron-isms. (What in the world is going on with the keyboard shortcuts in the contextual menu for the text editing field?) Both are just big bloated Electron web apps pretending, by appearance, to be Mac apps. I feel like they should be merged, not that we’re losing a competition that offered a choice between two different approaches. Beeper might have some unique tech but Texts is by far a better app on the Mac.

As for iMessage, here’s Matt Mullenweg:

A lot of people are asking about iMessage on Android… I have zero interest in fighting with Apple, I think instead it’s best to focus on messaging networks that want more engagement from power-user clients. This is an area I’m excited to work on when I return from my sabbatical next month.

Smart.

OJ Simpson Dies From Cancer at 76 ★

Man, I hope this doesn’t throw a kink into the Liam Neeson-starring The Naked Gun reboot that’s shooting this year.

Tuesday, 9 April 2024

TSMC Will Build Third Arizona Fab After Winning $6.6B in CHIPS Funding ★

Ashley Belanger, reporting for Ars Technica:

The US Department of Commerce has proposed another round of CHIPS Act funding up to $6.6 billion for Taiwan Semiconductor Manufacturing Company (TSMC), which President Joe Biden hopes will “support the construction of leading-edge semiconductor manufacturing facilities right here in the United States.”

With this award — which includes additional funding up to $5 billion in low-cost government loans — TSMC has agreed to increase funding in Arizona fabrication plants to $65 billion. That’s the largest foreign direct investment in a new project in US history, the Commerce Department said, and it will fuel construction of TSMC’s third Arizona fab. [...]

But analysts told the Financial Times that the US is still moving too slowly to become a global chip leader. One engineer told FT that by 2028, “Nvidia and other AI chip vendors are likely to have migrated to 2nm” process technology, ahead of the TSMC Arizona fabs reaching that goal. In January, TSMC Chairman Mark Liu told investors that Taiwan-based fabs “will start 2nm mass production next year” and that the company has “plans to build ‘multiple’ more fabs operating on that technology” in Taiwan, FT reported.

The goal should be to jump ahead of Taiwan, not merely catch up. I suspect that’s just not remotely feasible, though. Still though, any domestic chip fabrication is better than no domestic chip fabrication.

From the Annals of Underpromising and Overdelivering: Apple’s Timing for the Mac’s Transition to Apple Silicon ★

In the previous item I mentioned Microsoft’s “the boy who cried wolf” problem regarding its upcoming Surface devices powered by Qualcomm’s Snapdragon X Elite chips. To wit: Microsoft has been trying to promote ARM-based Surface laptops and tablets — and ARM-based Windows PCs in general — for 12 years. Each time they do, they promise that the performance will be great. And each time so far, that’s turned out to be wrong. So their problem now isn’t just whether the performance — including x86 emulation — really will be good with these new Snapdragon X Elite chips. It’s whether anyone will believe them even if performance is great. “Fool me once, shame on you; fool me twice, shame on me” goes the saying.¹ Microsoft is way past “twice” at this point.

Compare and contrast with Apple’s transition of the Mac to Apple silicon. They could have made the transition years earlier than they did, but chose to wait until the advantages were overwhelming — in performance, efficiency, and price. Here’s the section on performance from my review of the first-generation iPad Pros in 2015, five years before the M1 Macs debuted:

The iPad Pro is without question faster than the new one-port MacBook or the latest MacBook Airs. I’ve looked at several of my favorite benchmarks — Geekbench 3, Mozilla’s Kraken, and Google’s Octane 2 — and the iPad Pro is a race car. It’s only a hair slower than my year-old 13-inch MacBook Pro in single-core measurements. Graphics-wise, testing with GFXBench, it blows my MacBook Pro away. A one-year-old maxed-out MacBook Pro, rivaled by an iPad in performance benchmarks. Just think about that. According to Geekbench’s online results, the iPad Pro is faster in single-core testing than Microsoft’s new Surface Pro 4 with a Core-i5 processor. The Core-i7 version of the Surface Pro 4 isn’t shipping until December — that model will almost certainly test faster than the iPad Pro. But that’s a $1,599 machine with an Intel x86 CPU. The iPad Pro starts at $799 and runs an ARM CPU — Apple’s A9X. There is no more trade-off. You don’t have to choose between the performance of x86 and the battery life of ARM.

We’ve now reached an inflection point. The new MacBook is slower, gets worse battery life, and even its cheapest configuration costs $200 more than the top-of-the-line iPad Pro. The iPad Pro is more powerful, cheaper, has a better display, and gets better battery life. It’s not a clear cut-and-dry win — MacBooks still have more RAM (the iPad Pro, in all configurations, has 4 GB of RAM, although Apple still isn’t publishing this information — MacBook Pros have either 8 or 16 GB), are expandable, and offer far more storage. But at a fundamental level — CPU speed, GPU speed, quality of the display, quality of the sound output, and overall responsiveness of interface — the iPad Pro is a better computer than a MacBook or MacBook Air, and a worthy rival to the far more expensive MacBook Pros.

The entire x86 computer architecture is living on borrowed time. It’s a dead platform walking. The future belongs to ARM, and Apple’s A-series SoC’s are leading the way.

So at a time when Microsoft was already three years into pushing underpowered ARM-based Windows laptops, Apple had ARM chips that really were competitive with Intel’s x86 offerings, but waited five years to build an overwhelming, undeniable advantage before making the switch on the Mac.

By 2018 it was incredibly obvious that Apple would make the switch on the Mac, but it was still two years away. When you ask people to switch from something tried and true to something new, “good enough” isn’t good enough. The new thing needs to be something like an entire order of magnitude better in at least one way, and preferably multiple ways.

---

1. Or, if you prefer, George W. Bush’s poetic rendering of the adage: “There’s an old saying in Tennessee — I know it’s in Texas, probably in Tennessee — that says, fool me once, shame on — shame on you. Fool me — you can’t get fooled again.” God bless old W — we all know how hard it is to put food on your family. ↩︎

Microsoft Preparing New Push for ARM-Powered Windows Laptops ★

Tom Warren, reporting for The Verge:

Microsoft is getting ready to fully unveil its vision for “AI PCs” next month at an event in Seattle. Sources familiar with Microsoft’s plans tell The Verge that Microsoft is confident that a round of new Arm-powered Windows laptops will beat Apple’s M3-powered MacBook Air both in CPU performance and AI-accelerated tasks.

Keep in mind when this event takes place that raw CPU performance isn’t what makes Apple silicon great. It’s performance-per-watt, along with the efficiencies of the entire OSes being optimized for the architecture.

After years of failed promises from Qualcomm, Microsoft believes the upcoming Snapdragon X Elite processors will finally offer the performance it has been looking for to push Windows on Arm much more aggressively. Microsoft is now betting big on Qualcomm’s upcoming Snapdragon X Elite processors, which will ship in a variety of Windows laptops this year and Microsoft’s latest consumer-focused Surface hardware.

And the next version of Bluetooth might offer rock-solid reliability.

Microsoft is so confident in these new Qualcomm chips that it’s planning a number of demos that will show how these processors will be faster than an M3 MacBook Air for CPU tasks, AI acceleration, and even app emulation. Microsoft claims, in internal documents seen by The Verge, that these new Windows AI PCs will have “faster app emulation than Rosetta 2” — the application compatibility layer that Apple uses on its Apple Silicon Macs to translate apps compiled for 64-bit Intel processors to Apple’s own processors.

Faster x86 emulation than Rosetta 2 would be quite the achievement, but is it really a bragging point? Three-and-a-half years into the Mac’s Apple silicon era, we’re so far into the transition that almost every app is now native. Are there any remaining pro Mac apps, where performance matters, that still only run under Rosetta?

Whereas on Windows, there’s relatively little ARM-native software, despite the fact that Microsoft started pushing ARM-based Surface devices back in 2012 — 12 years ago. Rosetta emulation is already a non-issue for Mac users in 2024, but x86 emulation might remain forever a problem for Windows. Windows laptop users would surely agree that they’d like longer battery life and quiet fans (if not fanless laptops, like the MacBook Air), but they seemingly have no desire to buy ARM-based machines.

So I guess the favorable comparisons to Rosetta 2 aren’t about being competitive versus the Mac, but instead are an attempt to reassure skeptical Windows users that, this time, ARM-based Surface laptops really will perform just fine even running x86 software. That’s condemning both of all existing ARM-based PCs and the state of x86 chips from Intel and AMD. The implicit message might be that the best way to run x86 Windows software is with an ARM-based chip. That’s certainly the case for Apple silicon Macs — they’re so fast and so efficient that right out of the gate they ran Intel-compiled apps as fast — or faster — than Intel-based MacBooks could. But Microsoft has a real “boy who cried wolf” problem on this front — they’ve made this promise before and it hasn’t panned out.

Google Expands in-House Chip Efforts for AI Data Centers ★

Miles Kruppa and Asa Fitch, reporting for The Wall Street Journal (News+):

Google is making more of its own semiconductors, preparing a new chip that can handle everything from YouTube advertising to big data analysis as the company tries to combat rising artificial-intelligence costs.

The new chip, called Axion, is a type of chip commonly used in big data centers. It adds to Google’s efforts stretching back more than a decade to develop new computing resources, beginning with specialized chips used for AI work. Google has leaned into that strategy since the late 2022 release of ChatGPT kicked off an arms race that has threatened its dominant position as a gateway to the internet.

The chip efforts promise to reduce Google’s reliance on outside vendors and bring it into competition with longtime partners such as Intel and Nvidia, analysts said. Google officials said they didn’t view it as a competition. “I see this as a basis for growing the size of the pie,” said Amin Vahdat, the Google vice president overseeing the company’s in-house chip operations.

Alan Kay’s adage remains evergreen: “People who are really serious about software should make their own hardware.”