NYT: Pandora Is Said to Have Held Talks About Selling Itself

Leslie Picker and Ben Sisario, reporting for the NYT:

Pandora Media, the largest Internet radio service, has held discussions about selling the company, according to people briefed on the talks. […]

For Pandora, it would be a curious time to sell. Its shares are yielding a market value of $1.8 billion, down from more than $7 billion two years ago. The stock has fallen more than 60 percent since October.

Pandora has the largest number of users for music streaming, but the competition is encroaching. Spotify is said to be arming itself with another $500 million in capital, and Apple Music recently surpassed 10 million paying users. Pandora’s users peaked at 81.5 million at the end of 2014, declining to 78.1 million in the third quarter.

The streaming business is cutthroat.

Thursday, 11 February 2016