AirPods Are Now Available, Backordered Into January Already

Apple Newsroom:

Available today from Apple.com and will start delivering to customers and arriving at Apple Stores, Apple Authorized Resellers and select carriers next week.

AirPods will be shipping in limited quantities at launch and customers are encouraged to check online for updates on availability and estimated delivery dates. Stores will receive regular AirPod shipments.

They were briefly available with arrival dates before Christmas, but only briefly. As I type this, they’re at “4 weeks”. Better late than never, but it’s a huge miss for Apple not to have them in wide availability for the holidays. AirPods are the most natural sub-$200 gift in Apple’s entire product lineup, and they blew it.

“Stores will receive regular AirPod shipments” is interesting, though. Good way to drive foot traffic into the stores these last two weeks of the season.

Tuesday, 13 December 2016