Consumerist Exposé on Best Buy PC ‘Optimization’

Consumerist:

When the Consumer Reports engineers compared three “optimized” computers to ones with default factory settings, there was no performance improvement. In one case, an optimized laptop actually performed 32% worse than the factory model.

It’s also a bait-and-switch tactic, to get you to pay $40 more than the advertised price.

★ Tuesday, 5 January 2010