Yahoo Acquires Inquisitor From David Watanabe 

The stylish Safari search hack is now owned by Yahoo. Watanabe isn’t joining Yahoo as an employee, though.


BlackBerry vs. iPhone

1: Wherein Neither ‘RIM’ Nor ‘BlackBerry’ Are Even Mentioned, but Rather the Stage Is Set for Showing Why They Might Be Seriously Screwed

Along the lines of can’t-really-be-answered-but-gosh-they’re-fun-to-ponder questions like, say, “Who’d win in a fight, Batman or Spider-Man?” or “Star Destroyer vs. U.S.S. Enterprise?”,1 here’s one regarding the iPhone: What historical Mac is a current iPhone most analogous to, spec-wise? I.e, complete this sentence: “An iPhone is like having a tiny ____ in your pocket?”

Now of course the comparison can’t be precise. Different software, different use cases, different purposes. But there’s no denying that an iPhone is a computer. And unless you’re really young, it’s faster — a lot faster — than the computers you owned not so long ago. So, seriously, stop here for a moment and think about it.

My first answer, pulled simply from recollection of how fast machines felt to use, was the original iMac. But that machine — announced 10 years ago this week — had a 233 MHz G3 and, by default, a paltry 32 MB of RAM. Apple has never officially released the CPU specs of the iPhone, but Craig Hockenberry poked around with undocumented system APIs which indicated the iPhone’s CPU runs at 400 MHz with a bus speed of 100 MHz, and that there’s 128 MB of RAM.

As we all recall from the PowerPC era, MHz is not a precise metric for comparing the performance of CPUs across different architectures; I wouldn’t be surprised in the least to find out that a 400 MHz PowerPC G3 is a faster chip than the 400 MHz ARMwhatever that’s in the iPhone, if only because of the power constraints. But, still, it’s something.

So, my answer to the question: the original “Pismo” G3 PowerBook. The numbers match up pretty closely: 400 MHz CPU, 100 MHz bus speed, 64 MB of RAM. (The higher-end Pismo had a 500 MHz CPU and 128 MB of RAM.) Even storage sizes are similar: hard drive options for the Pismo were 6, 12, or 18 GB. Another possible answer: the original blue-and-white Power Mac G3 — again, 400 MHz CPU, 100 MHz bus speed, 64-128 MB of RAM, and 6-12 GB hard drives. Think about that — in just nine years, the specs that then described Apple’s top-of-the-line desktop computer now describe their phone.

One thing that makes this comparison hard is that there’s not much software in common. You can’t use most of the real-world tasks commonly used for ballpark benchmarking, like, say, Photoshop image processing or ripping MP3s from AIFFs, because the iPhone doesn’t do them. But there is one processor intensive task we can compare: web page rendering. In the early days of the web, it took a while for even moderately large web pages to render in a browser, even when you were loading them from HTML files right on your hard drive. If you were to plop yourself down in front of one of these vintage 1999-2000 Macs for an afternoon of web browsing, even with a decent Ethernet connection to the Internet you’d find the experience pretty damn slow by current standards.

For all the incessant chatter about the demand for and purported certainty of 3G wireless networking in the next generation of iPhone hardware, the truth is that current iPhones are held back, web-surfing-wise, by more than just the speed of EDGE (which admittedly, is indeed pretty slow). Recall this video pitting a 3G Nokia E61i against an iPhone on EDGE — total rendering time was more or less the same, and in a few cases, the iPhone came out ahead.

You can see that browsing speed — which is what matters — depends on more than just networking speed simply by comparing how long it takes to render a web page on the iPhone using Wi-Fi: a lot longer than it takes to load the same page in using Safari on a Mac. For example, it takes about two or three seconds for Safari to load the Daring Fireball home page on my new MacBook Pro. Using the same Wi-Fi network, it takes my iPhone about 15 seconds. (Using EDGE, it takes about 60 seconds to completely load, although you can start reading much sooner than that.) Point being that even if 3G wireless networking were as fast as Wi-Fi — which it’s not — browsing on an iPhone would still be pretty slow compared to browsing on a modern desktop or laptop. If you frequently use Wi-Fi on your iPhone, a faster processor in the next-generation hardware would make a bigger difference to the overall experience than faster phone-carrier networking.

And so here’s the point I’m driving at. If a 2007 iPhone is loosely equivalent in terms of computing power to a 2000 PowerBook or 1999 Power Mac, that puts the spread at around seven or eight years. Extrapolate forward, and it’s therefore not at all unreasonable to think that a 2014 iPhone will pack the computing power of today’s MacBook Pro. Or, nearer term, that an iPhone introduced two years from now might pack the punch of a 2003 Aluminum PowerBook G4 — quite a difference from the Pismo.

Even if your estimate of the iPhone’s equivalent-horsepower Mac is further back in time than mine, there’s no denying that Moore’s Law applies to handhelds, too. Eventually there will be a computer that fits in your pocket that is more powerful than today’s Mac Pros. But the path from here to there is riddled with difficult engineering problems — heat dissipation, battery life, and OS integration chief among them.

There is marketing. There most certainly is design. But at the core of this market — by which I mean the market for handheld multitasking web-surfing networked-everywhere “phones” which are really computers — is engineering.

Apple is the best handheld computer engineering company in the world today, hands down. They’re also the best handheld computer user experience design company. And they’re not sharing.

2: Why RIM Is Screwed

When the iPhone was announced, I saw Apple as staking out ground far afield from the territory RIM occupies with the BlackBerry. Last year, I didn’t see Apple implementing Exchange support in the iPhone OS, and clearly that was, well, completely wrong. The “enterprise” features Apple has announced for the imminent 2.0 release of the iPhone OS — remote wipe, push email, automatic calendar and contact synching — pretty much encompass every single feature that’s been held up as a reason the iPhone wouldn’t sell to enterprise users.

It remains to be seen how well these new iPhone features will actually work, but if the answer is “as well as promised”, and if the iPhone’s Mail app is improved in ways targeting people who receive a high number of messages, it’s hard to see a single software advantage in the BlackBerry’s favor. Which leaves hardware, which leaves the keyboard.

Two Sundays ago, the New York Times ran a lengthy business-section piece by Brad Stone, titled “BlackBerry’s Quest: Fend Off the iPhone”. Regarding the upcoming BlackBerry 9000, the focus turned to the keyboard:

Photographs of the device, leaked to gadget news sites, also indicate that the new BlackBerry will have elegant curves suggestive of the iPhone. It will also have a physical keyboard like previous R.I.M. devices, as opposed to the glass touch screen found on the iPhone.

There’s a reason that R.I.M. is averse to the iPhone’s glass pad. “I couldn’t type on it and I still can’t type on it, and a lot of my friends can’t type on it,” says Mike Lazaridis, R.I.M.’s co-chief executive and technological visionary. “It’s hard to type on a piece of glass.”

Mr. Lazaridis thinks that e-mail-dependent BlackBerry owners demand the reliability and tactile feedback of a keyboard. But, despite his critique of the iPhone, he does not dismiss the possibility that R.I.M. may itself one day sell a touch-screen phone, aimed specifically at consumers without the e-mail demands of BlackBerry’s core users.

Translation: “We’ll emphasize the physical keyboard as a differentiating factor as long as it seems to work, at which point we’ll try a touch-screen keyboard too.

The only other angle RIM seems to be hanging its hat on is “security”:

RIM is also betting on security, which hinges on the fact that its handsets and e-mail systems are relatively impervious to hackers. Mr. Lazaridis predicts that corporations will not give iPhones to their workers because they have already proved vulnerable to hackers eager to pry iPhones off AT&T’s system and make them work on other wireless networks. “It’s not that simple for an I.T. manager to give up security,” he said.

The idea that iPhone carrier unlocking is a “security problem” is a conflation between what an attacker can do to your phone, against your will and/or unbeknownst to you, versus what a phone’s owner can do to their own phone. It’s not like these “hackers” are attacking happy AT&T-subscribed iPhone owners and switching them over to Sprint against their will.

To understand why Apple is making a concerted effort to appeal to BlackBerry users, consider an analogy to the board game Risk. RIM has a large army (read: users), but they’re all massed together in one spot on the map. They care about email, they care about exactly the sort of enterprise features Apple has announced for the iPhone, and they are known to be willing to pay several hundred dollars for a handset. A lucrative target that can be attacked all at once. And the BlackBerry is weakest where the iPhone is strongest: web browsing, music, and video.

Compare and contrast with, say, a software platform like Windows Mobile, or a hardware maker like Nokia — their users are spread across a wide variety of phones and platforms. It was far easier to turn the iPhone into something almost every BlackBerry customer might at least consider than it would have been to make a lineup of iPhones that appeal to every Nokia customer.

RIM doesn’t really have any lock-in other than user habits. The BlackBerry gimmick is that it works with the email system your company bought from Microsoft. Replace a BlackBerry with an iPhone (2.0) and the messages, contacts, and calendar events that sync over the network will be the same ones on the BlackBerry you just tossed into a desk drawer.

In broad terms, BlackBerrys are optimized first for email; the iPhone for the web. What’s more important, an email client or a web browser? For most people, and perhaps even most current BlackBerry users, the answer is clearly the web. Many people in fact read their email entirely through the web. Unless you’re Richard Stallman, you probably don’t read the web through your email client.

The iPhone would be a credible, useful device with just two apps: Phone and Safari. But it doesn’t just have those two apps. It has a slew, and they’re all better on the iPhone than the BlackBerry and the difference with regard to anything other than email is only going to get more stark once the iTunes App Store opens its doors. If nothing else, consider games, games, and games. As I wrote when the iPhone’s upcoming enterprise features were announced, the iPhone can do more BlackBerry-ish things than the BlackBerry can do iPhone-ish things.

Apple doesn’t wait for someone else to knock one of their hit products off its throne or slowly run it into the ground (cf. the Motorola Razr) — they do it themselves. For six years pundits have been declaring that competitors would “soon” catch up to the iPod, but the iPod has never been a static target — over the same six years Apple has released significant new iPods every year.

There are no signs that RIM has the engineering chops on either side of the ball — hardware or software — to compete with where the iPhone is now, let alone where it’s going to be. We know that Apple has an OS that can scale to take advantage of faster (and multi-core) processors, because OS X is doing that already. If a two-years-away 2010 iPhone might be like having a 2003 PowerBook G4 in your pocket, for RIM’s sake a 2010 BlackBerry had better be something more than a BlackBerry with a brighter screen. 


  1. Correct answers: Batman, Star Destroyer. 


DEVONtechnologies 

My thanks to DEVONtechnologies for sponsoring this week’s DF RSS feed. They have a lineup of products designed to help you organize, store, and retrieve documents and information, including DEVONthink, DEVONagent, and DEVONnote. Their handy feature comparison page shows the features of each app at a glance.

Buy through this offer for DF readers and save 25 percent.

Derek Powazek’s iPhone 2.0 Wishlist 

Pretty good list, I say.

Interview With Michael Gillette 

James Bond fan site MI6 interview with Michael Gillette, the illustrator behind the aforelinked new covers for Ian Fleming’s Bond novels. (Thanks to James Gowan.)

Zune Sales 

2 millions Zunes sold to date since they went on sale in November 2006. But it looks like they’re taking sales from Creative, not Apple or second-place SanDisk.

TapeDeck 1.0 

New $25 audio recording app, a joint production of SuperMegaUltraGroovy and Toastycode. The gimmick is that it’s modeled after an ’80s era cassette deck. It uses a library for recording management — no interaction with the file system necessary — but you can easily send clips to iTunes or email. Worth a download just to watch the tape spin while you record.

World Map of iPhone Availabilty 

Lots more red added this week.

Covering Bond 

Coming soon from Penguin: Exquisite new editions of Ian Fleming’s James Bond novels. Perfect.

Quay 1.1 

Nice feature update to Rainer Brockerhoff’s €7 pop-up menu utility for the Leopard Dock.

Extraview Interview With Adam Lisagor 

Adam Lisagor, on how You Look Nice Today got started:

The three of us had talked very briefly and noncommittally about doing some sort of project together. A couple months later, by chance, Bobby Andersen, kid-genius of Pixel Implosion suggested on his Twitter that the three of us do a podcast. In this town, when Bobby says do a podcast, you do a fucking podcast.


Is This Microsoft-NBC ‘Copyright Cop’ Thing Bullshit or What?

Been thinking about this supposed “copyright cop” feature announced yesterday in the news that NBC had worked out a deal with Microsoft to sell its TV shows in the Zune store. Saul Hansell of The New York Times broke the story:

Late Tuesday afternoon I reached J.B. Perrette, the president of digital distribution for NBC Universal, to ask why NBC found Microsoft’s video store more appealing than Apple’s. He explained that NBC, like most studios, would like the broadest distribution possible for its programming. But it has two disputes with Apple.

First, Apple insists that all TV shows have an identical wholesale price so that it can sell all of them at $1.99. NBC wants to sell its programs for whatever price it chooses.

Second, Apple refused to cooperate with NBC on building filters into its iPod player to remove pirated movies and videos. Microsoft, by contrast, will accept NBC’s pricing scheme and will work with it to try to develop a copyright “cop” to be installed on its devices.

This is not the first time NBC executives have vented publicly regarding Apple’s refusal to work with them on this sort of feature. But whatever it is Microsoft promised NBC in this regard, the technology doesn’t exist yet:

Similarly, the copyright filtering system is still in development and its exact form has not been set. Mr. Perrette said the plan is to create “filtering technology that allows for playback of legitimately purchased content versus non-legitimately purchased content.”

He said this would be similar to systems being tested by Microsoft, Google and others that are meant to block pirated clips from video sharing sites. NBC is also working with Internet service providers like AT&T to put similar filters right into the network.

But so how could this possibly work? What could Microsoft do that would satisfy these demands from NBC? You, the user, have a video file in a format supported by the Zune. How exactly does your PC or the Zune itself determine whether the content of the video infringes on an NBC copyright?

Google’s scheme for YouTube involves a centralized database of “ID files” created from videos uploaded by copyright holders. When you upload a new video, their tool creates an ID “fingerprint” and attempts to match it against the database of ID fingerprints from the reference videos submitted by copyright holders. Regardless how well this scheme works for YouTube (and it doesn’t exactly seem to have eliminated copyright-infringing material), it doesn’t seem feasible for a desktop player, unless Microsoft plans to host such a database centrally and require the Zune desktop software to upload “fingerprints” and wait for an “OK” before allowing you to sync new videos to your Zune.

Smells a bit like magic, though, to expect a “fingerprint” system to accurately identify an episode of a particular TV series. NBC could do something like watermarking — adding some sort of barcode-like image to every frame of the shows it wishes to protect. It doesn’t seem too far-fetched to imagine they could do it in a way that would be non-distracting to human eyes but easily parsed by computer, but it also sounds like the sort of thing that could be easily smudged-out by future versions of video encoding software.

It’s the sort of system that needs to be extremely accurate. If the matching algorithm is too permissive and fails to identify much of the material it’s supposed to catch, what’s the point? But if it’s too strict, and incorrectly flags non-infringing video and blocks you from watching them (or, worse, “removes” them from your video library — and note that “remove” is indeed the verb NBC jerkos have used when describing this dystopic feature), well, that’d be infuriating, to say the least.

The only feasible option would be for the Zune (and its desktop counterpart) to only play DRM-protected media. I.e. disallowing any video files other than the ones you purchase or rent from NBC partner sites, disallowing even videos created with your own camera. That would work, but the obvious problem with the idea is that it wouldn’t sell. It’d be one thing if Microsoft were the company with 70 percent share in the handheld media player market, but they’re not. They’re the company with 4 percent share.

Microsoft is craven, and they’ve been known to engage in boil-the-ocean sorts of software projects before, but they’re not stupid. Or at least not so stupid as to think that anything along the lines of what they’ve promised NBC would accomplish anything other than killing the Zune. So I think they’ve pulled a fast one on NBC, promising them something they have no intention to deliver.

Update: Perhaps this whole post was a waste of pixels. Microsoft spokesperson Adam Sohn told CNet: “Microsoft has no plans or commitments to implement content filtering features in the Zune family of devices as part of our content distribution deal with NBC.” But so why does NBC’s J.B. Perrette think otherwise? 


BlackBerry 9000 Video Tour 

Doubt anyone at Apple is losing sleep over this. I especially love the way you’ve got to rub your thumb like a crazed junkie to move the mouse pointer half an inch in the web browser.

Unicomp Customizer Keyboard 

Jake Seliger on the Unicomp Customizer keyboard, a modern version of the “buckling spring” keyboards IBM used to make:

Today, buckling spring keyboards are never or almost never shipped with computers. Fortunately, Unicomp has accomplished what Matias couldn’t and produced an excellent modern version in the Customizer. Keystrokes are crisp and precise. The “shadow key” problem that bedeviled the Tactile Pro is absent, and the Customizer itself is solid, recalling a slab of stone, unlike the fragile, mushy keyboards most PCs ship with.

The only downside is that the meta keys are for Windows, not Mac. You can remap them using the Keyboard & Mouse panel in System Prefs, but you’re stuck with that ugly Windows key. Unicomp might do well to sell a Mac-specific version, or to at least offer Mac-specific keycaps you could pop on yourself.

When Is the Next Release Planned? 

Panic’s Cabel Sasser, responding to a Coda user who’s worried that it’s been five whole months since the last update:

A company like Adobe, which has hundreds of engineers working on Photoshop, releases ONE version every two or three years, and maybe a single bug fix release in the interim. For the most part, we’re all cool with that, myself included! :)

But a shareware company that has, say, one or two people working on a product, is somehow expected to do releases every few months — even free major ones — or people start getting itchy.

NBC Offers Free Episodes of The Office and 30 Rock to iPhone and iPod Touch Users 

Commercial-free, but crummy quality. (Via MacDailyNews.)

Why Apple Is More Expensive Than Amazon 

Reg Braithwaite on why the music industry has a problem with the iTunes Store’s dominant position:

They want consumers using devices in proprietary silos like old-fashioned cell phones, where you pay for the track, you pay for the bits transferred over the air, and then you pay all over again when you want to use a few seconds of the track as a ring tone.

As soon as they can break this pesky iPod-iTMS-iPhone nonsense, the labels want to get back to dictating what you pay and how often you pay. The labels want to do business with people like Microsoft. Microsoft gets it: all the people who bought music using MSN music? They can buy it all over again at the Zune store.

Microsoft Promised NBC a ‘Copyright Cop’ to Block Non-DRM Video Files 

So why are NBC TV shows now available for the Zune but not for iTunes? Saul Hansell reports:

First, Apple insists that all TV shows have an identical wholesale price so that it can sell all of them at $1.99. NBC wants to sell its programs for whatever price it chooses.

Second, Apple refused to cooperate with NBC on building filters into its iPod player to remove pirated movies and videos.

Microsoft, by contrast, will accept NBC’s pricing scheme and will work with it to try to develop a copyright “cop” to be installed on its devices.

That sounds like a surefire winner to help the Zune catch up to the iPhone. I can see this both ways, though — perhaps Microsoft has no intention of actually doing this, and they simply conned NBC into an agreement with a fingers-crossed promise to “get right on it”.

Sprint Spending $100 Million to Advertise iPhone Knock-Off 

Mark Wilson reports at Gizmodo:

Starting May 9th, Sprint will begin a massive, $100 million marketing campaign aimed straight at the iPhone’s nether regions. Stacking its [Samsung] Instinct against the iPhone, Sprint hopes to show that EVDO and GPS make their product way better than anything coming out of Cupertino.

They’ve got video of the first two spots. Watch them.

As Wilson writes, it boggles the mind that Sprint is hanging a $100 million dollar advertising campaign on two features — GPS and EVDO networking — that the iPhone is widely-rumored to be picking up in its next-generation hardware. Worse, side-by-side, even in commercials commissioned by Sprint, the Instinct looks like crap next to an iPhone — the screen is way smaller and way less bright.

What’s clear is that Sprint is run by MBA-trained executives who see everything as a general “business” problem. In their minds, the same things apply to selling phones as toothpaste. How about this idea: Take $100 million and use it to design a better phone?

When the Fall Is All That’s Left 

Mark Pilgrim on Mozilla’s “we’ll just stay on the sidelines” attitude toward the Acid 3 test.

Hillary and Bill: The Movie 

You’re aware that Roger Ebert is now writing a weblog for the Sun-Times, that it’s about whatever is on his mind, and that it’s excellent, right?

A Short Review of Times for Mac 

Ian Beck reviews the new mimic-the-look-of-a-newspaper RSS reader Times:

All of my feeds fit neatly into one of two categories: feeds whose headlines I skim, and feeds where I read every headline and often read every article. NetNewsWire is great for the former category; Times is perfect for the latter (minor bugs notwithstanding).

‘Wrong, Wrong, and Wrong’ 

John C. Welch on Matt Freestone’s claim that Leopard doesn’t run well on three-year-old Macs:

Matt is so far out in left field here, he’s in right field. While Apple does regularly cut off older hardware from the latest OS releases, that is still not, nor never has been the same as “You have to buy new hardware to get new OS versions”, nor is it even close. In fact, prior to Mac OS X, Apple would constantly provide for truly ancient hardware in their OS releases. Mac OS X 10.5 still supports a machine with at least an 867MHz G4, 512MB of RAM, and a DVD drive. You have to go back into 2002 to start hitting sub-867 MHz G4s.

AT&T Purportedly Nixes Retail Employee Vacations Between June 15 and July 12 

Leaked memo states they wish to ensure sufficient staffing for “an exciting Summer Promotional Launch.” They did the same thing last year for the original iPhone debut.

So, question: Will there be tens of thousands of people across the country lined up all day waiting to buy the new iPhones, just like last year? I say yes.

iMovie ’08: Don’t Use Periods in Project Name 

Sad that in 2008, Apple is still producing OS X software with DOS-style file name limitations.

‘Citation Needed’ 

Funny t-shirt.

iPhones in Italy 

Another short press release. In fact, the URL is longer than the PR itself.

Star Wars: Where Science Meets Imagination 

I took the boy to see this exhibit of props and costumes from the Star Wars films at the Franklin Institute here in Philly over the weekend. Some favorites here, here, here. and of course here.

Vodafone to Offer Apple’s iPhone in Ten Markets 

On the newswire today:

Vodafone today announced it has signed an agreement with Apple to sell the iPhone in ten of its markets around the globe. Later this year, Vodafone customers in Australia, the Czech Republic, Egypt, Greece, Italy, India, Portugal, New Zealand, South Africa and Turkey will be able to purchase the iPhone for use on the Vodafone network.

Best press release I’ve seen in years. 56 words, short and to the point. No mention of exclusivity, so there’s speculation that other carriers will have the iPhone in these markets, too.

VMware Fusion 2.0 Public Beta 

Free upgrade for current VMware Fusion owners. New features include multiple monitor support, 3D acceleration, and conversion of Parallels virtual machines.

Apple Denies Rumors of Selling Off Pro Apps 

Richard Townhill, Apple’s director of marketing for professional video applications: “I can categorically state, on the record, that is not the case.”


Regarding the iPhone Keyboard

Coming from the aptly-named BlackBerry enthusiast site CrackBerry, I was intrigued by this list of “Top 10 Reasons the iPhone Is No BlackBerry”. Never having used a BlackBerry, I don’t know as much about them as I’d like — I’m generally wary of spouting off regarding things I’ve never used. But this list is weak sauce.

A few items are reasonable — e.g., video recording,1 VOIP for Wi-Fi, and GPS — but they’re also exactly the sort of things the iPhone seems likely to support in the not-so-distant future. (VOIP for Wi-Fi seems like a sure thing once the iPhone App Store hits the street.) Other items on the list are just sad — #10 is that the iPhone is harder to use one-handed and therefore not usable while driving a car. And #1, bafflingly, is “The iPhone Third-Party Apps Debacle”:

Sure the iPhone SDK has been released, and there might be some great apps in the works, but in my opinion, that’s too little, too late, as they say.

Methinks Al Sacco, the author of this CrackBerry list, is deeply misinformed regarding the imminent iPhone apps market, but we’ll know the answer for certain in a few short weeks, so there’s no use spilling pixels over it here.

The item on the list that interests me is #2, regarding the iPhone’s lack of a physical keyboard — clearly a fundamental difference between the two platforms, and a subject of debate ever since the iPhone was unveiled.

One thing worth noting is that there doesn’t seem to be any measurable demand at all from current iPhone owners for a physical keyboard on future iPhone hardware. My own opinion is simply that the iPhone keyboard works a lot better than I expected it to. But, never having owned a phone or PDA with a BlackBerry-style QWERTY keyboard, I’m in no position to compare.

This, to me, is the question: What do iPhone owners who do have experience using phones with physical keyboards think? So I asked just that on Twitter, generating two threads of replies: here and here. I encourage you to read them yourself.

The general consensus:

  • It really does take a week or so to get the hang of the iPhone keyboard, and about a month to get good at it.

  • Most admit the iPhone’s keyboard isn’t quite as good as a physical one, but once used to it, it’s good enough to be happy.

  • A few claim to type faster on the iPhone. A handful, like Dori Smith and Alex King, admit to still using both regularly, and those people tend to like the iPhone keyboard the least. (I suspect the only way for someone accustomed to a BlackBerry-style keyboard to get used to the iPhone keyboard is to switch full-time. The necessary muscle memory is too different.)

In short, even iPhone users who previously owned phones with physical keyboards seem happy.

But here’s the rub: if it takes a week of use to get the hang of the iPhone keyboard and a month to get good at it, how does Apple convince a current BlackBerry/Treo/Sidekick/BlackJack/whatever owner who is particularly skeptical about the keyboard? A few minutes pecking away on a demo unit in an Apple Store are likely to yield disappointing results.

E.g., Laura Lemay, who responded thusly:

Do you want actual iphone switchers, or people like me who really want to like the keyboard but don’t and therefore won’t switch?

That’s not to say that everyone who won’t switch because of the iPhone’s keyboard would, if they did switch, grow to like it. The point is that some who would will never know because they won’t buy an iPhone in the first place because they don’t think that they would. “It takes a couple of weeks to get used to it” means you’ve got to take it on faith.

In the grand scheme of things, the pocket of iPhone resistance comprising people currently using physical-keyboard phones is not that big a deal. Apple is looking at the iPhone market as iPod-sized: 100 million phones in the next five years or so. The grand total of existing smartphone users pales in comparison. Even if there’s not a single already-using-a-smartphone user left who is going to switch to an iPhone, it wouldn’t prevent the iPhone from being a mass market success. Most iPhone users — and especially most future iPhone users — are coming from regular mobile phones with numeric keypads. And no one can argue that typing on the iPhone doesn’t beat the pants off gimmicks like T9.

But, in the near term, I do think Apple covets BlackBerry switchers in particular. Everything about the enterprise features that Apple has announced for the upcoming iPhone 2.0 software seems catered to appeal to BlackBerry users. The keyboard is perhaps the single biggest advantage RIM has with these customers. I do not think Apple is going to release an iPhone with a physical keyboard (“iPhone Enterprise”?), but if they did, it’d be one of those Steve Jobs “a year ago he said these things were crap and now he’s telling us this one’s awesome just because it’s from Apple” moves that drive some people — bless their hearts — spittle-flying-out-of-their-mouths crazy. 


  1. I bought a $135 Flip Ultra video camera at the end of March, and have subsequently fallen in love with it. But it strikes me that an iPhone with video recording and a slightly better lens (than the current iPhone) could completely obviate the need for a Flip.