The Daring Fireball Linked List

Designers Tackle George Carlin’s Seven Dirty Words 

John Brownlee, writing for Fast Company:

Have you ever wondered how famed Mac designer Susan Kare might go about designing a pair of pixel art tits, or how ornery ad legend Milton Glaser might handle a design brief that simply read “cocksucker?” Now you can find out, thanks to a new booster pack for the popular party game Cards Against Humanity, featuring original designs by Glaser, Kare, Debbie Milman, Paula Scher, Erik Spiekermann, and 25 more world famous designers.

Ordered.

An Apple Scale? 

Abdel Ibrahim makes the case for Apple to make a “smart scale”:

Over the past two years, we’ve seen Apple talk about Health over and over again. The conversation started with the Health app on iPhone and then got amplified with the introduction of the Apple Watch. Both of these products do a great job of capturing information. The only problem is that I have to rely on third-party hardware to tell me what that information means. If Apple is all about providing an ecosystem of great hardware, software, and services, then making a scale that can give me an output of all sorts of body-related information seems like a logical move.

My first thought when I read this was, Meh, who cares? But my second thought was that maybe something like this would be the modern-day equivalent of products like Wi-Fi base stations. If you think about it, Airport base stations are a weird product for Apple — small potatoes. But sometimes it makes sense for Apple to make small potato products that will help make make Apple’s flagship products “just work”.

That said, I don’t think Apple would actually make a scale.

Windows 10 Solitaire Requires a Subscription to Remove Ads 

Andy Chalk, PC Gamer:

Windows 10 — which is out now, by the way — comes, as it used to in the pre-Win8 days, with Solitaire preinstalled. The Microsoft Solitaire Collection, in fact, which bundles the classic Klondike with other familiar variants like Freecell and Spider Solitaire, tracks stats and logs achievements, and will even have leaderboards at some point. It also has ads.

You can make the ads go away, but, as you may have guessed, it’ll cost you, and not just once: The Microsoft Solitaire Collection Premium Edition is effectively a subscription service that goes for $1.50 a month, or $10 for a year. The Premium version of the game does away with ads, and also offers more coins for completing “Daily Challenges,” and a boost when you play TriPeaks or Pyramid.

Classy. Real classy.

Steve Jobs at WWDC 1997 

This exchange from a Q&A session Steve Jobs held at WWDC 1997 is a classic. You’ve probably seen it before. But it’s one of those clips that never gets old, and is always worth revisiting. Jobs’s whole response is gold, and, in hindsight, he lays out that the sort of thinking that has guided Apple in the 18 years since. Consider this bit:

“Some mistakes will be made along the way. That’s good. Because at least some decisions are being made along the way. We’ll find the mistakes, we’ll fix them! I think what we need to do is support that team.”

The way to build a great anything — a product, a company, a book, a blog, an app, a service, a movie, anything — is not to obsess over not making mistakes. That leads to paralysis. Try to avoid mistakes, sure. But recognize that you’ll inevitably make some, and create a culture and work ethic where mistakes get identified and fixed.

John Paczkowski: Apple Will Debut New Apple TV in September 

John Paczkowski, writing for BuzzFeed:

Sources familiar with Apple’s plans tell BuzzFeed News that the company intends to announce its next-generation Apple TV in September, at the same event at which it typically unveils its new iPhones. The device itself is pretty much as we described it to you in March, sources say, but “more polished” after some additional tweaks. Expect a refreshed and slimmer chassis and new innards; Apple’s A8 system on chip; a new remote that sources say has been “drastically improved” by a touch-pad input; an increase in on-board storage; and an improved operating system that will support Siri voice control. Crucially, the new Apple TV will debut alongside a long-awaited App Store and the software development kit developers need to populate it.

But, Paczkowski reports, it will not appear alongside Apple’s purported subscription TV content service:

While that service is most certainly in the offing, sources tell BuzzFeed News that Apple does not currently plan to announce it alongside the new Apple TV. “Late this year — maybe, but more likely next year,” said one, seconding a June report by Recode.

One of the theories bandied about when WWDC came and went without any Apple TV announcements — no new hardware, no SDK — was that Apple didn’t want to announce the new Apple TV until the subscription TV service was ready, too. According to Paczkowski, though, that’s exactly what they’re going to do in September. My guess: Apple held it back for September to have something significantly “new” to announce alongside the new iPhones. Last year, that was Apple Watch; this year, it’s Apple TV.

Apple Rents First Office Space in Frisco 

Cory Weinberg, writing for the San Francisco Business Times:

Apple Inc. reached an agreement to rent about 76,000 square feet of office space in the South of Market neighborhood’s 235 Second St., several real estate sources in San Francisco and Silicon Valley said.

The potential sublease is a modest amount of space for a company with the world’s largest market capitalization ($705 billion) that is constructing a 2.8 million-square-foot “Spaceship” campus in Cupertino. But this would signify Apple’s first push into San Francisco — piling onto the herd of Silicon Valley companies that have wanted a taste of the city.

I lost a nice hat in this building back in 2006, when CNet was a company that mattered.

The Talk Show: ‘A Sack Full of Plucked Feathers’ 

Special guest John Moltz returns to the show. Topics include bluetooth headphones, Apple Music and iCloud Photo Library, phone sizes (including speculation on the lineup of new iPhones in September), El Chapo’s social media intern, Apple’s stock price, Alex Gibney’s upcoming Steve Jobs documentary, and the new trailer for Spectre.

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Using Apple’s System Font in Web Content 

Myles Maxfield, writing for the Surfin’ Safari blog:

Web content is sometimes designed to fit in with the overall aesthetic of the underlying platform which it is being rendered on. One of the ways to achieve this is by using the platform’s system font, which is possible on iOS and OS X by using the “-apple-system” CSS value for the “font-family” CSS property. On iOS 9 and OS X 10.11, doing this allows you to use Apple’s new system font, San Francisco. Using “-apple-system” also correctly interacts with the font-weight CSS property to choose the correct font on Apple’s latest operating systems.

Gaming Uber 

Alex Rosenblatt, writing for Motherboard:

Over a six month period, my colleague Luke Stark and I have been studying how Uber drivers interact with the Uber app as part of a research project funded by Microsoft FUSE Labs. Our research was conducted primarily in Uber driver forums, and through interviews with Uber drivers. We’ve observed that drivers across multiple forums discuss the fake cars they see on their own residential streets. One driver, who makes regular broadcasts advising drivers about using the Uber system, even made a YouTube video to show other drivers how the app sometimes displays cars that aren’t there.

Vizio IPO Plan Shows How Its TVs Track Whatever You’re Watching 

Richard Lawler, writing for Engadget on Vizio’s IPO filing:

Vizio has made its name with impressive value-priced TVs that don’t skimp on features (it’s also a leader in the soundbar market, and has made attempts at selling tablets and phones too). According to the filing, Vizio has sold more than 15 million smart TVs, with about 61 percent of them connected as of the end of June. While viewers are benefiting from those connections, streaming over 3 billion hours of content, Vizio says it’s watching them too, with Inscape software embedded in the screens that can track anything you’re playing on it — even if it’s from cable TV, videogame systems and streaming devices.

We’ve never heard of Inscape before, but as explained in the S-1 Vizio filed today, it’s based on ACR (automatic content recognition) software licensed from a third party, and viewers can opt-out of participating in it while maintaining other connected features. That’s actually fairly common in modern TVs, and others like LG and Samsung have already rolled out features based on the tech to do things like integrate with TV shows, or display ads based on what the TV is showing. ACR software recognizes the video being displayed, matches it up and phones home the data. According to Vizio, its Inscape platform can pull some 100 billion anonymized datapoints from 8 million of its connected TVs every day. That kind of data can be used for ratings, and is valuable to both advertisers and content providers.

Note to self: never buy anything from Vizio.

The End of the TV Industry as We Know It 

Amol Sharma, writing for The WSJ:

Why would Comcast Corp.’s NBCUniversal unit be hunting for new media deals, and talking to companies like Vice Media, BuzzFeed and Business Insider, as The Wall Street Journal reported Thursday?

One explanation is that the cable giant is chasing young consumers who aren’t watching TV as much as past generations did. This chart illustrates the situation.

According to these numbers from Nielsen, among those 18-24 years old, TV viewing has dropped 32 percent since 2010. That’s the youngest group in the chart, but judging by my 11-year-old son’s habits, this trend is even more striking for kids. He hardly watches any traditional TV at all. Just YouTube, Netflix, and movies.

Kids React to the First iPod 

These videos are always funny, and always make me feel old. Very old. But this one also seems to suggest that a hunch I’ve had for the last few years is going to prove true: that the word phone — just plain un-prefixed, unmodified “phone” — is evolving to mean “a pocket-sized touch screen computer with a cellular network connection”. And for these kids, phone really just means “pocket-sized computer”, because they just presume the use of a touch screen and wireless networking.

Hugh MacLeod’s Illustrated Guide to Life Inside Microsoft 

A couple of these caught my eye, but none more so than “It’s more fun being the underdog.” The Churchill quote, too.

Apple Music vs. iCloud Photos 

Marco Arment:

iTunes is designed by the Junk Drawer Method: when enough cruft has built up that somebody tells the team to redesign it, while also adding and heavily promoting these great new features in the UI that are really important to the company’s other interests and are absolutely non-negotiable, the only thing they can really do is hide all of the old complexity in new places. […]

I have plenty of plausible theories on why iTunes didn’t get the iCloud Photos treatment — why Apple Music was bolted onto this ancient, crufty, legacy app instead of discontinuing iTunes, dropping its obsolete functions, and starting fresh with a new app and a CloudKit-based service. (Engineering resources, time to market, iPods, Windows, and people with slow internet connections.)

Exactamundo. iCloud Photos gets right everything that Apple Music gets wrong. Like Marco, I can imagine many reasons why Apple took a different route with music than the clean-slate approach they took with photos. I’m not in a position to judge what Apple should have done. All I’m saying is that the difference in results is stark. I understand the design and purpose of Photos (the app) on both Mac and iOS, and I understand how iCloud Photo Library is supposed to work. And, for me — and seemingly, almost everyone — that’s how iCloud Photo Library does work. You sign up, you enable it on all your devices, you wait for the initial sync to finish, and boom — now all your photos are available on all your devices, all the time. I don’t think this would have worked out as well if they had kept going with iPhoto on the Mac. They needed the clean break — both in terms of design and in terms of engineering.

Yours Truly on The Dalrymple Report 

Jim Dalrymple was kind enough to have me on his podcast. Fun.

Bushel 

My thanks to Bushel for sponsoring this week’s DF RSS feed. Bushel is a simple-to-use, cloud-based mobile device management solution designed for the Mac, iPhone, iPad, and iPod devices in your workplace. Bushel makes it easy for you to set up, manage, and protect your Apple devices — when you want, wherever you are. Your first three devices enrolled are free forever, and each additional device is just $2 per month, with no contracts or commitments.

Check out their website to see just how nice their design work is. Bushel is “device management” for people with discerning taste.

Tony Fadell on Apple Watch 

Tony Fadell (admitted watch aficionado), in an interesting interview with the BBC:

Tellingly, Mr Fadell reveals he recently started testing Sir Jonathan’s latest product, the Apple Watch, although he was not wearing it at the time of interview.

“I’ve had mine for about two weeks now,” he says.

“I think they did a tremendous job on the hardware components of it. They are trying many different things with that platform - some are going to be great, and some are not.”

Consider the difference between “I think they did a tremendous job” versus “I think they did a tremendous job on the hardware”.

Jim Dalrymple Got Most of His Music Back 

Jim Dalrymple:

It’s been an interesting and confusing day. I arrived at Apple this morning to talk to them about my issues with Apple Music and to hopefully fix my problems. The good news is that I have about 99 percent of my music back. […]

Apple said my music was never deleted and that it was in the cloud the entire time. Before Apple Music, iTunes Match would show me all of my songs — matched, uploaded, and purchased. However, if you turn off iCloud Music Library and Apple Music, iTunes Match will only show your purchased content now. There is no way to separate iTunes Match from the iCloud Music Library. Before, you would turn off iTunes Match — now you would turn off iCloud Music Library.

So now I have the iTunes Match service that I pay for separately, and Apple Music, both of which use iCloud Music Library. There is really no way to get away from them if you want to use the latest and greatest from Apple.

I’ll admit, I’m still trying to get my head around how this works.

As clear as mud how this all works. Why not make Apple Music a separate standalone app? Apple Music: subscription service with DRM. iTunes: music you own, no DRM.

Apple at Its Most Pompous 

From a new iPhone page, “Why There’s Nothing Quite Like iPhone”:

Also amazing? The fact that there are over a million and a half capable, beautiful, inspiring apps on the App Store. And each and every one was reviewed and approved by a team of real live humans. With great taste. And great suggestions. And great ideas.

Yes, thank goodness for those ideas and suggestions from App Store reviewers that make our apps so great. And thanks even more for their great taste that keeps all but the best 100 or so Flappy Bird ripoffs out of the store.

Update: What irks here, fundamentally, is that Apple is taking credit for the great apps in the App Store, rather than giving credit to the third-party developers who make them. This plays straight into the widespread misconception that everyone who makes iOS apps works for Apple.

Apple at Its Best 

Celebrating the 25th anniversary of the Americans with Disabilities Act, Apple has assembled a new App Store collection, promoting apps with great accessibility support.

Who Said It: Donald Trump or Frank Reynolds? 

“One is an inexplicably wealthy self-obsessed racist with the moral compass of a meth-addled 2-year-old, and the other is a character played by Danny DeVito.”

The Verge’s Web Sucks 

Les Orchard:

A page view on The Verge is a heavy load. I’ve known this for awhile, but it wasn’t until now that I decided to take a peek at what might be wriggling under this log. […]

Holy crap. It took over 30 seconds. In the end, it fetched over 9.5MB across 263 HTTP requests. That’s almost an order of magnitude more data and time than needed for the article itself.

What the hell is all this stuff?

Best part is that Orchard decided to look into this only after Nilay Patel pointed the blame for the crumminess of the mobile web at the browsers.

Amazon’s Market Cap Now Bigger Than Walmart’s 

Some interesting graphs from Quartz. Amazon wins on growth. Walmart wins on profit — but we all know Amazon doesn’t even try to turn a profit. More importantly, Walmart’s revenue remains more than five times that of Amazon.

More interesting, perhaps — and a big reason behind continued investor enthusiasm — is that thanks to AWS, Amazon is more than just a retailer now. AWS is now a $6 billion a year business.

Flopping Into the Lead 

John Moltz:

Apple leads the pack, but the pack is still a pack made up of smartwatches. No one really knows how big this market is going to get and how long it’ll have steam. Let me repeat that for emphasis: No one really knows. So feel free to point and laugh at anyone estimating the next five years of smartwatch sales. Remember when Windows Phone was going to overtake Android? Good. Times. We laughed ourselves until we died and then we were reborn, shiny and chrome.

‘Coming Soon’ 

Craig Hockenberry on the various ways Apple treats the Mac App Store as a second-class citizen to the iOS App Store: no TestFlight (which means no testing betas against production iCloud servers), no analytics, and, just to rub salt in the wound, they haven’t applied the new rule that disallows app reviews from users running beta versions of the OS.

Hockenberry:

I think the thing that bothers me most about this situation is the inequality. Mac developers aren’t getting the same value from the App Store as their counterparts on iOS. We all pay Apple 30% of our earnings to reach our customers, we should all get the same functionality for that fee.

Non-Sarcastic ‘Finally’ of the Week 

MacStories: “Apple Prevents App Store Reviews From Users on iOS 9 Betas”.

This is the first year Apple has done a public beta of iOS, so better late than never, but app reviews from people running developer betas of the OS have been a problem for years.

New Trailer for ‘Spectre’ 

Low on spoilers, particularly by modern-day trailer standards, but I’ve got a bad feeling about where this might be going with the “chilling connection between [Bond] and the enemy he seeks, played by Christoph Waltz”. Feels a little Luke/Leia/Vader-y. Hope I’m wrong.

Jim Dalrymple Is Done With Apple Music 

Jim Dalrymple:

As if all of that wasn’t enough, Apple Music gave me one more kick in the head. Over the weekend, I turned off Apple Music and it took large chunks of my purchased music with it. Sadly, many of the songs were added from CDs years ago that I no longer have access to. Looking at my old iTunes Match library, before Apple Music, I’m missing about 4,700 songs. At this point, I just don’t care anymore, I just want Apple Music off my devices.

Ouch.

Audi, BMW, and Daimler Near Deal to Buy Nokia Mapping Service 

William Boston, reporting for the WSJ:

A group of German auto makers agreed to pay slightly more than €2.5 billion ($2.7 billion) for Nokia’s digital mapping service, prevailing over Silicon Valley bidders in a battle for a key enabling technology for self-driving cars.

German luxury car makers Audi, a unit of Volkswagen AG, Mercedes-Benz parent Daimler AG, and BMW AG have agreed in principle to purchase the telecommunications group’s digital mapping service Nokia Here, according to a person familiar with the situation.

Both sides of this — why Nokia needs to sell Here Maps, and why the car makers want to buy it — were explained by Horace Dediu last month.

The Five Biggest Takeaways of Apple’s Q3 2015 Quarterly Earnings 

Good take from Jason Snell. On China:

Over the past couple of years, Apple has made a point–not just in conversations with the financial industry, but also on stage at media events–of discussing its efforts in China. The massive effort the company is putting into China is certainly paying off: While the last two quarters have showed 75 percent year-over-year growth, Apple more than doubled its China revenue in this most recent quarter, compared to the same quarter a year ago. Apple isn’t just growing in China, its growth is accelerating.

With the Chinese stock market and economy being called into question in recent days, it was interesting to hear Cook defend the market to financial analysts. He made it clear that Apple believes China will ultimately be Apple’s largest market. (It’s already surpassed Europe in total revenue.)

Tim Cook on Apple Watch Sales 

From Serenity Caldwell’s transcript of Tim Cook’s remarks on Apple’s quarterly analyst call:

Sales of the Watch did exceed our expectations and they did so despite supply still trailing demand at the end of the quarter.

And to give you a little additional insight, through the end of the quarter, in fact, the Apple Watch sell-through was higher than the comparable launch periods of the original iPhone or the original iPad. And we were able to do that with having only 680 points of sale. And as you probably know, as I had reviewed earlier, the online sales were so great at the beginning we were not able to seed inventory to our stores until mid-June. And so those points of sale, pretty much, the overwhelming majority of the low numbers of sales were not there until the last two weeks of the quarter.

Later:

On the Watch, our June sales were higher than April or May. I realize that’s very different than some of what’s being written, but June sales were the highest. The Watch had a more of a back-ended kind of skewing.

So, either Tim Cook is lying and committed securities fraud, or, those reports about Apple Watch sales “plunging” — all of them based on that one report from Slice Intelligence — were a pile of crap. It will take years to judge the overall success of Apple Watch, but it seems pretty clear it’s gotten off to a good start.

Luca Maestri: Apple Watch Revenue ‘Well Over’ $952 Million 

The AP:

Some analysts noted that Apple reported $2.6 billion in revenue from the company’s “Other Products” segment, which includes the watch. That’s about $952 million more than the previous quarter, when the watch had not yet gone on sale, or significantly less than the $1.8 billion in watch sales that analysts surveyed by FactSet were expecting.

But Chief Financial Officer Luca Maestri told The Associated Press that revenue from the watch amounted to “well over” that $952 million increase. He said the watch sales were offset by declining revenue from iPods and accessories, which are also lumped into that segment.

As Dan Seifert tweeted (one and two), this means Apple Watch already generates more revenue than Microsoft Surface — which was up 117 percent:

While the company’s stumbles in smartphones have shown the bruising downsides of the hardware business for Microsoft, it had success with other devices, including its Surface tablet, the revenue from which grew 117 percent, to $888 million. Revenue from its Xbox game business rose 27 percent. In total, Microsoft said it had nearly $2 billion in computing and gaming hardware revenue in the quarter.

Apple Reports Record Third Quarter Results 

Apple PR:

The Company posted quarterly revenue of $49.6 billion and quarterly net profit of $10.7 billion, or $1.85 per diluted share. These results compare to revenue of $37.4 billion and net profit of $7.7 billion, or $1.28 per diluted share, in the year-ago quarter. Gross margin was 39.7 percent compared to 39.4 percent in the year-ago quarter. International sales accounted for 64 percent of the quarter’s revenue.

The growth was fueled by record third quarter sales of iPhone and Mac, all-time record revenue from services and the successful launch of Apple Watch.

Apple shares are, of course, way down in after-hours trading, because after-hours traders start drinking as soon as the markets close.

Beleaguered Microsoft Reports $2.1 Billion Quarterly Loss 

Dan Seifert, reporting for The Verge:

Microsoft today reported its earnings for the fourth quarter of its 2015 fiscal year and unsurprisingly, the massive $7.6 billion write down for its Nokia purchase last year tanked any chances of it turning a profit. The write down pushed Microsoft’s losses to $2.1 billion for the quarter. Excluding the write down and related charges, Microsoft’s other businesses earned a profit of $6.4 billion on $22.2 billion in revenue.

$7.6 billion write-off, no big deal.

$1 billion Xbox writeoff, no big deal.

$900 million write-off for Surface RT, no big deal.

$6.2 billion write-off for Aquantive, no big deal.

Web Design: The First 100 Years 

Maciej Ceglowski:

So the world of the near future is one of power constrained devices in a bandwidth-constrained environment. It’s very different from the recent past, where hardware performance went up like clockwork, with more storage and faster CPUs every year.

And as designers, you should be jumping up and down with relief, because hard constraints are the midwife to good design. The past couple of decades have left us with what I call an exponential hangover.

Josh Topolsky on Leaving Bloomberg 

Josh Topolsky:

The reality in media right now is that there is an enormous amount of noise. There are countless outlets (both old and new) vying for your attention, desperate not just to capture some audience, but all the audience. And in doing that, it feels like there’s a tremendous watering down of the quality and uniqueness of what is being made. Everything looks the same, reads the same, and seems to be competing for the same eyeballs. In both execution and content, I find myself increasingly frustrated with the rat race for maximum audience at any expense. It’s cynical and it’s cyclical — which makes for an exhausting and frankly boring experience.

I think people want something better, something more meaningful. Something a lot less noisy.

Sounds good to me.

Why iTunes 12.2 Changed Metadata, Artwork and iCloud Status for Files in Some Users’ iTunes Libraries 

Kirk McElhearn:

Now that I understand what happened, and why it happened, I can see that the process does make sense. Apple’s goal is to ensure that all your music is accessible from all your devices. Mine is certainly an edge case, but, judging from the number of emails I’ve received, and comments to articles on this website, there are plenty other people in the same boat as me. (Though that’s an infinitesimal number compared to the total iTunes user base.)

See also, Apple’s tech support document: “If Some Songs That Were Previously Matched by iTunes Match Show Up as Apple Music Songs in iTunes”.

Perspective on Apple Watch Sales 

We don’t yet know what Apple will reveal regarding Apple Watch sales in its quarterly finance numbers later today (and remember, Tim Cook said all the way back in October that Apple will not reveal Apple Watch sales figures, for competitive reasons), but in the meantime, Mike Wehner provides some useful perspective, by looking back at early sales numbers for the iPod, iPhone, and iPad.

The Talk Show: ‘Tommy Got Made’ 

New episode of America’s favorite three-star podcast, with special guest Jason Snell. Topics include the new Pebble Time smartwatch, the “Safari is the New IE” argument, the state of web advertising (and its adverse effects on performance and privacy) and monetization, and more.

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Report Claims iPhone Accounts for 82 Percent of Mobile Podcast Listening 

Benjamin Mayo, writing for 9to5Mac:

A report from Clammr collected data on podcast listening habits shows that iOS dominates Android on mobile usage. Despite Android having a larger install base of smartphone devices than iOS, the iPhone is responsible for the vast majority of podcast listening. According to the study, 82% of smartphone podcasting listening takes place on an iPhone with the iTunes Store podcast directory being a significant reason for uptake.

In addition, despite the vast array of third-party podcast apps available for the iPhone, the report says that over three-quarters of users listen to podcasts on the iPhone with Apple’s built-in native Podcasts app.

According to the analytics I get from SoundCloud, Overcast has a slight edge over Apple’s Podcasts app among listeners of The Talk Show. But it’s no surprise that listeners of my show aren’t exactly typical users. No other iPhone app even comes close to Overcast and Podcasts, though. Here’s a screenshot of the top ten clients by “play count” for episode 125, with Horace Dediu.

What’s funny is that the name “podcasts” stuck but very few people use iPods to listen to them any more.

Abdel Ibrahim on Developers and Apple Watch 

Abdel Ibrahim, writing at WatchAware:

I don’t know why developers holding back has to always be painted as skepticism. Is Instagram still skeptical of the iPad five years later because they don’t have an iPad app? Of course not. Developing apps for a new product category takes time. You have to think things through carefully if you want to create a good experience. Remember, Facebook for iPad came out 18 months after the first iPad which was available for purchase in April of 2010.

The truth is some apps are just not going to be ideal on the Apple Watch. This is not a smaller iPhone on your wrist. I’m not sure why people — especially those that cover technology for a living — can’t seem to understand that.

In fact, have you tried Instagram on the Apple Watch? It’s terrible. It has no business being on there. It’s a worse experience if you ask me.

From the Chen Wing of the Claim Chowder Hall of Fame 

For some reason this classic from the early days of the iPhone popped into my head today. Brian X. Chen in January 2009: “Why the Japanese Hate the iPhone”.

By the end of 2009, iPhone had 46 percent of the Japanese smartphone market.

See also:

Jason Snell on Brian X. Chen’s NYT Piece on Apple Watch Interest From Developers 

First, the nut paragraph from Brian X. Chen and Vindu Goel’s co-bylined pessimistic take on Apple Watch developer interest from yesterday’s NYT, “Apple Waits as App Developers Study Who’s Buying Its Watch”:

The lack of support from Facebook — and from other popular app makers like Snapchat and Google, which also do not have apps for Apple Watch — underscores the skepticism that remains in the technology community about the wearable device. That puts the watch, Apple’s first new product since the iPad in 2010, in something of a Catch-22: The companies whose apps would most likely prompt more people to buy the device are waiting to see who is buying it and how they use it.

Snell’s response:

This is a story about developers trying to figure out if they want to be on a new platform, and if they do, how best to accomplish that. Unfortunately, Chen’s story makes it seem like the development community is just holding its breath waiting to see if Apple’s selling watches, while users are similarly waiting to see if their favorite apps from their phones run on the watch before buying.

I’d say Chen’s piece is even worse than that. Apple Watch has only been out for three months, and the full SDK — which allows for truly native apps — was only released last month, and apps written using the native SDK won’t ship until WatchOS 2 ships this fall. Even with the new SDK, it makes no sense to me for Facebook to write an app to put their entire feed in a watch app. (Twitter, in my opinion, wasted their time making their current watch app.) Maybe someday Snapchat will find a good reason to make a watch app, but is it surprising that they haven’t already, given that the whole point of Snapchat is sharing pictures and videos — and Apple Watch doesn’t have a camera? Notifications make sense for the watch — but that already works for all iPhone apps. You don’t need a watch app to see notifications on your Apple Watch. Calling it a problem that many popular phone apps aren’t on the watch makes as much sense as calling it a problem that the iPhone, circa 2008, didn’t have the most popular apps from the desktop, like Microsoft Office or Photoshop. (And after a few years, versions of those apps did make their way to the iPhone.)

Which brings us to Google, and this delicious correction appended to The Times’s article today:

An earlier version of this article misstated Google’s status as a developer of apps for the Apple Watch. Google offers a news and weather app for the watch; it is not the case that it has no apps for it.

Survey Puts Apple Watch Customer Satisfaction at 97 Percent 

Sam Oliver, writing for Apple Insider:

Of the more than 800 Apple Watch owners surveyed by Wristly, 31 percent said they were “somewhat satisfied” while 66 percent were “very satisfied/delighted.” In comparison, just 91 percent of iPad buyers and 92 percent of those who picked up first-generation iPhones were satisfied with their purchase.

Casual users seem to be the most at ease with the Apple Watch, as 73 percent of survey respondents who do not work in technology reported being “very satisfied.” That number drops to 63 percent for so-called “tech insiders” and 43 percent for developers.

It’s just one survey, but rating higher than the first-generation iPhone and iPad is a good sign. Also telling: that satisfaction is higher among non-technical users.

iMore Tests the New iPod Touch Camera 

Much improved over the previous iPod Touch camera (as expected).

Obama on the Hoofbeats of History 

Josh Marshall on President Obama:

This has been a long long seven years. What seemed like an uncertain list of achievements, long on promise but hacked apart by mid-term election reverses and Obama’s sometimes over-desire for accommodation, suddenly appeared closer to profound, like a novel or a play which seems scattered or unresolved until all the pieces fall into place, clearly planned all along, at the end.

MailChimp 

My thanks to MailChimp for once again sponsoring this week’s DF RSS feed. Their message is short and sweet: Over eight million businesses around the world use MailChimp for email newsletters, A/B testing, and marketing automation.

Great company, great product, great customer service. Email newsletters are a great way to keep in touch with your customers, and there’s no better way to send email newsletters than with MailChimp.

‘It Even Has a Heart, Unlike You’ 

Stephen Colbert and Neil DeGrasse Tyson discuss the detailed photos of Pluto from NASA’s New Horizons spacecraft.

Apple vs. the PC Industry 

Robert McMillan, writing for the WSJ Digits blog last week:

Worldwide PC shipments saw their sharpest decline in nearly two years in the second quarter of 2015, dealing continued damage to retailers and makers of computers, chips and PC software.

Shipments fell 9.5 percent, year on year, to 68.4 million units, according to the research firm Gartner. Rival researcher IDC, which doesn’t include tablets in its tally, tracked an 11.8 percent drop, year on year, to 66.1 million shipments during the quarter. Both firms released PC sales reports on Wednesday.

To put Apple’s current industry position in perspective, the company probably sold somewhere between 60-65 million iOS devices last quarter. (I’m guessing ~50 million iPhones, ~10-12 million iPads, and a handful of million iPod Touches.) The average selling price of a PC has fallen to under $400. The average selling price of an iPhone has been estimated to be as high as $660. So while iOS devices, taken as a whole, might still fall a few million units short of the PC industry, they’re clearly generating more in revenue. More importantly, the PC industry operates on razor-thin margins; iOS devices sell with remarkably high margins. And, if that’s not enough, the “PC industry” includes the Mac, which appears to continue to be holding its own in the face of this overall slide in demand — IDC is forecasting a 16 percent increase in Mac sales globally for the quarter.

So, in short: Apple is the only “PC” maker stemming the tide against an overall decline in sales, and, with iOS, has created a new product line that is as large as (unit sales-wise) and far more profitable than the entire PC industry.

Also, they now make watches.

Apple IIgs System 6.0.2 

Here’s something — an unofficial software update for the Apple IIgs:

After 22 years, 2 months, 2 days and 2 hours since System 6.0.1 was released, this is a summary of the visible changes. There have been many bugs fixed and many features added that are not immediately visible–they will enable developers to create better future products. Be sure to also read the Shortcuts file on the SystemTools3 disk for more information.

About the Linked List

The Daring Fireball Linked List is a daily list of interesting links and brief commentary, updated frequently but not frenetically. Call it a “link log”, or “linkblog”, or just “a good way to dick around on the Internet for a few minutes a day”.

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