‘Directions for Improvement’

John Paczkowski:

As part of its case against Samsung, Apple has shown snippets of an internal Samsung document comparing the original Galaxy S phone with the iPhone. On Tuesday, Apple managed to get the whole 132-page document admitted into evidence. And it’s a doozy. The 2010 report, translated from Korean, goes feature by feature, evaluating how Samsung’s phone stacks up against the iPhone.

Authored by Samsung’s product engineering team, the document evaluates everything from the home screen to the browser to the built in apps on both devices. In each case, it comes up with a recommendation on what Samsung should do going forward and in most cases its answer is simple: Make it work more like the iPhone.

Paczkowski uploaded the whole thing to Scribd. You really have to read it to believe just how audacious it is.

★ Tuesday, 7 August 2012