Glenn Reid, who helped design iMovie and iPhoto, in a year-ago remembrance:
Not only did he know and love product engineering, it’s all he
really wanted to do. He told me once that part of the reason he
wanted to be CEO was so that nobody could tell him that he wasn’t
allowed to participate in the nitty-gritty of product design. […]
Steve’s magic recipe was that he was a product designer at his
core, who was smart enough to know that the best way to design
products was to have the magic wand of CEO in one of your hands.
If he knew he was right, he didn’t have to explain or justify a decision. A designer with carte blanche.
★ Wednesday, 23 January 2013