The Case for a True Mac Pro Successor

Another one from Siracusa:

Let’s talk about the Lexus LFA, a halo car developed by Toyota over the course of ten years. (Lexus is Toyota’s luxury nameplate.) When the LFA was finally released in 2010, it sold for around $400,000. A year later, only 90 LFAs had been sold. At the end of 2012, production stopped, as planned, after 500 cars. […]

The explanation for the apparent insanity of this product is actually very simple. Akio Toyoda, the CEO of Toyota, loves fast cars. He fucking loves them! That’s it.

Thursday, 21 March 2013

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