Apple is going to let OS X be itself, and let iOS do the same.
Multiple times during the keynote we heard an exec say “ten years”
— in reference to needing a new case design for the Mac Pro or in
coming up with names for OS X. This is awesome news for Mac
developers and what we’ve been wanting to hear for a long time
now. Apple still cares about the Mac and you really felt like they
meant it this year. From the session content to talking with
employees about OS X issues to parity between new frameworks
introduced on iOS and OS X- the Mac is still getting a lot of love
down in Cupertino.
One of my key takeaways from last week is that it’s not just user interface design where Apple has increased collaboration under its post-Jobs/Forstall management structure, but they’ve increased engineering collaboration too. There was far less “iOS this”, “OS X that”, and much more “here’s how you do this on Apple platforms”.
★ Wednesday, 19 June 2013