‘It Just Works’

Russell Ivanovic:

Tim Cook keeps telling us that “Only Apple” could do the amazing things it does. I just wish that Apple would slow down their breakneck pace and spend the time required to build stable software that their hardware so desperately needs. The yearly release cycles of OS X, iOS, iPhone & iPad are resulting in too many things seeing the light of day that aren’t finished yet. Perhaps the world wouldn’t let them, perhaps the expectations are now too high, but I’d kill for Snow iOS 8 and Snow Yosemite next year. I’m fairly confident I’m not alone in that feeling.

From the outside, it seems like Apple’s software teams can’t keep up with the pace of the hardware teams. Major new versions of iOS aren’t released “when they’re ready”, they’re released when the new iPhone hardware ships. On Twitter the other day, I suggested that perhaps Apple should decouple major iOS feature releases from the iPhone hardware schedule. That’s probably untenable from a marketing perspective, and it might just make things more complex from a QA perspective. But something has to give.

(Just today: My iPhone 6 rebooted after I changed the home screen wallpaper. Tapped a new image in the wallpaper settings, and poof, it rebooted. Worse, it never stopped rebooting. Endless reboot cycle. Now I’m doing a full restore with iTunes. After changing my wallpaper to a different image.)

★ Wednesday, 1 October 2014