Jony Ive Talks About Apple Watch at SFMOMA Event

Nellie Bowles and Dawn Chmielewski, writing for Recode:

“Obviously, you’re not going to read War and Peace on your wrist. But for lightweight interactions, for casual glancing, it’s absolutely fabulous,” he said. “And I think this is the beginning of a very important category. With every bone in my body I know this is an important category, and this is the right place to wear it.”

And because it’s a new product, he said there’s “a childlike awe and curiosity” about what the Apple Watch might do. As an example, he spoke about its alarm-clock function.

“Just yesterday, somebody was saying, ‘Wow, do you know what I just did? I set the alarm in the morning, and it woke just me by tapping my wrist. It didn’t wake my wife or my baby,’” he recounted. “Isn’t that fantastic?”

How exactly is that going to be useful if you need to charge it nightly?

★ Saturday, 1 November 2014