Video Pros Moving From Mac to Windows for High-End GPUs

Marco Solorio, writing for One River Media:

But as good as that juiced up Mac Pro Tower is today, I know at some point, the time will have to come to an end, simply because Apple hasn’t built a PCIe-based system in many years now. As my article described, the alternative Mac Pro trashcan is simply not a solution for our needs, imposing too many limitations combined with a very high price tag.

The Nvidia GTX 1080 might be the final nail in the coffin. I can guarantee at this point, we will have to move to a Windows-based workstation for our main edit suite and one that supports multiple PCIe slots specifically for the GTX 1080 (I’ll most likely get two 1080s that that new price-point). I’m no stranger to working on Windows systems (I’ve built my own Windows boxes since Windows 3/NT) and have Windows systems running now in our facility. But with that said, I do prefer Apple OS X when possible. But with no support of a modern PCIe-based workstation from Apple, our hands are tied to move to Windows. […]

With all that said, I see (and have already seen) a huge migration of longtime Apple users (such as me) going to Windows systems for their main workstation needs. The sheer power and lower cost is just too huge at this point. The Nvidia GTX 1080 just compounded that point exponentially stronger.

This may be a small market, but it’s a lucrative one. Seems shortsighted for Apple to cede it.

Update: I didn’t notice that this post was from May of last year, but given that there haven’t been any changes at all to the Mac Pro lineup since then, I can only imagine the situation is worse today than then.

★ Wednesday, 22 February 2017