Microsoft Vista: Not ‘People Ready’

Forbes columnist Daniel Lyons was not amused by Microsoft’s recent press event, held just a few days before their announcement that the Vista ship date had slipped yet again:

Even more ironic is that Microsoft has ginned up a new slogan, “People Ready”, which apparently is meant to describe its software, or maybe it describes companies that use its software, or whatever. Who knows? It’s one of those phrases that means anything, and so means nothing. Who makes this stuff up? Do they actually pay this person? And is Microsoft just figuring out now that its programs are used by — gasp — people?

(Via John Siracusa via AIM.)

★ Friday, 24 March 2006