Walter Mossberg speculates that Apple’s end-to-end product design
strategy — where they design and control everything from the
hardware to the software — is a better overall strategy than the
open component model typically championed by Microsoft (and the
model of the personal computer industry).
This line has drawn a lot of attention:
Now, Apple is working on other projects built on the same
end-to-end model as the iPod: a media-playing cellphone and a
in that it doesn’t read like he’s speculating, but rather it reads
like he’s revealing something he knows as fact.
I continue to believe that the best reason to believe that Apple is
going to do a mobile phone is that (a) you know Steve Jobs uses a
mobile phone; and (b) there’s not a single existing mobile phone
that’s good enough to make Jobs happy.
★ Friday, 12 May 2006