1983 Apple Lisa Sales Marketing Binder

Charles Eicher:

I have painstakingly scanned the original Lisa Sales Marketing Binder that was issued to Apple dealerships in 1983, and I am releasing it for download as a 33 MB PDF file. […]

I thought the most interesting part of this binder was the section on the Lisa’s rivals. Apple produced a competitive analysis of the Lisa vs. computer and software systems from IBM, DEC, Corvus, Fortune Systems, and Xerox. It is a snapshot of high-end office computing in 1983, just before the Macintosh was released.

★ Friday, 26 May 2006