It’s like shooting fish in a barrel. Wired’s Scott Gilbertson writes:
And the more I’ve been thinking about that argument, the more I
realize that it’s exactly how Microsoft spun the proprietary,
non-standard HTML features in IE 4.
In suggesting that developers use the web to build iPhone
applications, what Apple has done (perhaps inadvertently, perhaps
not) is force the creation of a subset of the mobile web that only
works with the iPhone’s unique features — namely the touch-screen
There’s an enormous difference between “built-for-IE4” and “built-for-iPhone” web sites, and Gilbertson himself points it out: the techniques for developing web sites optimized for the iPhone are based on standards. Optimizing for iPhone is, in a way, an accessibility issue.