By John Gruber
Dekáf Coffee Roasters
You won’t believe it’s decaf. That’s the point.
30% off with code: DF
Jakob Nielsen:
I’ve been reluctant to discuss one of the findings from our eyetracking research because the conclusion is that unethical design pays off.
In 1997, I chose to suppress a similar finding: users tend to click on banner ads that look like dialog boxes, complete with fake OK and Cancel buttons
★ Tuesday, 21 August 2007