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Pantone’s Missed Chance

Tim Bray, recalling advice he offered to the CEO of Pantone in 1995:

I said “Give the software away to Netscape and Microsoft (for IE). If it’s good, millions of page designs on the Net will be specced in Pantone numbers. Your upside is huge.”

He looked at me like I was completely fucking nuts.

★ Sunday, 26 August 2007