3
BusinessWeek, Circa 2001: ‘Sorry, Steve: Here’s Why Apple Stores Won’t Work’

Cliff Edwards’s “Apple’s retail strategy is doomed” piece from 2001 is a real hoot. Genius quote from David A. Goldstein, president of researcher Channel Marketing Corp.:

“I give them two years before they’re turning out the lights on a very painful and expensive mistake.”

(Via John Siracusa.)

★ Monday, 26 November 2007