Why Market Share and Revenue Are Bullshit

Motorola’s quarterly results: 27.4 million phones sold and $7.45 billion in revenue. But the bottom line? A $194 million loss.

What matters is profit; market share and revenue only matter insofar as they lead to making money. Motorola sold 16 times more phones than Apple for at least 8 times more revenue — but is there a person on the planet who would trade Apple’s phone business for Motorola’s?

★ Thursday, 24 April 2008