PCalc 1.1 Post-Mortem

James Thomson on getting noticed in the increasingly crowded App Store:

Anyway, right towards the end of development on 1.1, I heard that the App Store was going to change so that updates were no longer going to count towards the release date of your app. And worse, everything was now going to be sorted by the initial submission date of the app. And since PCalc was there on day one, it meant it was now on the very last page.

“Hmm…”, I thought, “that’s not going to be good”. And I was right. Sales went from very healthy to call-in-the-coroner levels.

★ Tuesday, 21 October 2008