Christopher Breen on the New Shuffle

Breen nails it:

But I’m not the target buyer for this device. If you walk along any city street, ride a subway or bus, or wander through the local gym, you’ll see that nearly everyone uses the stock Apple earbuds. It’s not that their ears are any more ideal for these things than mine, it’s just that most people don’t care or know any better. This is what I got, this is what I’ll use.

Exactly. Lack of compatibility with no-button headphones is not an outrage. What matters is whether these headphone-cable controls are a good interface for controlling a Shuffle. (I’m skeptical, as are others.) It isn’t meant to be good for everyone, it’s meant to be great for most people. That’s how Apple rolls.

Wednesday, 11 March 2009