John Nack: Adobe Isn’t in the Flash Business

John Nack gets it:

It isn’t in the Photoshop business, or the Acrobat business, or the [take-your-pick product name] business, either.

It’s in the helping people communicate business.

We’d all do well to remember that, because it means that the company’s fortunes are tied to building great tools for solving problems.

I hound Adobe because I care. Adobe is the greatest design software company there’s ever been. They’ve lost their way and we need them to find their way back.

Tuesday, 2 February 2010