“We had a huge launch party on campus and I bet that party cost more than the amount of revenues we took in on the product. As an employee, I am embarrassed. As a shareholder, I am pissed. It’s one thing to incubate products and bring them to a proof-of-concept to see what works, but it’s something else to launch. I suspect we launched because we felt like we HAD to so we could save face because we were trying to build buzz, but overall — HUGE fail.”
I can’t vouch for the following, but a well-placed little birdie told me over the weekend that they sold a grand total of 503 Kins before they pulled the plug. 503.