The customarily competent media-survey firm, The Nielsen Company,
has backtracked on its startling claim that one-third of all iPad
users have never download an app. The company now says that the
number of download virgins is fewer than one in ten. […]
Face, meet egg. Not only does Nielsen come out looking foolish in
this cock-up, but so do the BBC, MSNBC, InformationWeek, Wired,
and many other media outlets — including The Reg — that
reported the original figures.