In this analogy, Apple is like Trump. Both Apple and Trump make
something in order to sell it. Google is like McDonald’s. Both
Google and McDonald’s make something in order to sell
The companies are different, and what they’re “open” about
reflects that difference. For example, Trump is very secretive
about pending real estate transactions, but would probably be
happy to share the details of food served at one of his golf
courses. McDonald’s on the other hand, isn’t all that secretive
about real estate transactions but they’re very secretive or
“closed” about their Secret Sauce.
In other words, companies are very closed, secretive, and
controlling about the part of their business that makes the money.
Ask “open” Google how they design their data centers, or how to clone PageRank for example.