I want to say that Adobe doesn’t
really care about you, dear
Photoshop or Illustrator or InDesign
user, but that’s not really true.
They do care about you. But I
think they see meeting your needs as
instrumental to doing what they
really want to do, which is wedge
themselves into every nook and
cranny of a large organization.
You’re their beachhead. You’re their
entrée into the enterprise.