Microsoft Corp., the world’s largest software maker, will
announce a version of its Windows computer operating system that
runs on ARM Holdings Plc technology for the first time, said two
people familiar with Microsoft’s plans.
The new product will debut at the Consumer Electronics Show in
January, said the people, who asked not to be identified because
Microsoft’s plans are confidential. The software would be
tailored for battery-powered devices, such as tablet computers and
other handhelds, the people said.
The operating system would give Microsoft another way to attack
the market for tablets and phones, where it’s lost ground to
Apple Inc. and Google Inc. ARM chips — made by Qualcomm Inc.,
Texas Instruments Inc. and Samsung Electronics Co. — are used in
most smartphones, as well as Apple’s best-selling iPad.
So the problem is Intel, not Windows or Microsoft’s institutional lack of design taste.