Dell’s global head of marketing for large enterprises and public organisations, Andy Lark, in an interview with CIO Australia:

“Apple is great if you’ve got a lot of money and live on an island. It’s not so great if you have to exist in a diverse, open, connected enterprise; simple things become quite complex.”

Dell’s enterprise offerings are renowned for their simplicity.

While Apple had entered the businesses as a consumer device, Lark claimed Dell had taken an enterprise approach toward tablet PCs, which would ultimately give the company, which has a major stake in Microsoft Windows and the desktop PC market, an edge.

Yeah, yeah, that’s the ticket.

Wednesday, 30 March 2011