‘Buy Your Own Device’ Policies Growing in Corporate IT

Verne G. Kopytoff, reporting for the NYT:

A similar B.Y.O.D. program at Citrix Systems, a software maker that also helps its clients implement such programs, saves the company about 20 percent on each laptop over three years. Of the 1,000 or so employees in Citrix’s program, 46 percent have bought Mac computers, according to Paul Martine, Citrix’s chief information officer. “That was a little bit of a surprise.”

When people choose what they get to use, Apple gains. This trend should worry Microsoft.

Sunday, 25 September 2011