Comparing Big-Ass Smartphone Screens to 1950s Tail Fins

This is the absolutist position, and I don’t agree with it. I don’t think 4-inch and bigger screens are silly or needless. For some purposes, bigger is better, and for people who value those purposes, these are better devices. What I believe is that 3.5-inches (or so) is the sweet spot — the best trade-off.

But I do think there’s a Pepsi Challenge type effect going on here. The thing with the Pepsi Challenge was that most people preferred (and prefer today) the taste of Coke over Pepsi, when drinking a full serving. But, when you only take a sip or two of each, people tend to prefer whichever is sweeter, and that was Pepsi. Some people really do prefer Pepsi, of course. But I think there are a bunch of people buying big-ass Android phones after taking just a sip or two in the store.

Monday, 10 October 2011