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Apple Acquired 3D Mapping Company C3 Technologies

Nice scoop last week by Mark Gurman at 9to5 Mac. Be sure to check out the demo video.

Obviously, Apple wants to extricate itself from depending on Google for mapping services. Recall Tim Cook’s 2009 manifesto:

“We believe that we need to own and control the primary technologies behind the products we make, and participate only in markets where we can make a significant contribution.”

I think mapping is a primary technology for mobile computing.

Tuesday, 8 November 2011