The Talk Show: Live From WWDC
7:00pm Tuesday  •  California Theatre
Tickets Available  •  Fun Will Be Had
Four Keys to Apple’s Success

Greg Joswiak, speaking at an event in the U.K. at Cambridge last week:

If you can’t enter the market and try and be the best in it, don’t enter it. You need that differentiation. At Apple if we can’t be the best then we are not interested in it.

★ Tuesday, 22 November 2011