Apple Hires Dixons CEO John Browett to Lead Retail

James Davey and Poornima Gupta, reporting for Reuters:

Apple chief Tim Cook, making his first high-profile hire since taking the helm of the world’s largest technology company, lured the well-regarded industry executive to fill a critical post once held by Ron Johnson, another outsider who left Target Corp to join Apple in 2000. […]

Browett, Dixons’ CEO since 2007, was previously chief executive of Tesco Plc’s successful online shopping site. He will oversee Apple’s retail strategy and the expansion of its stores around the world, from the current total of around 300.

You don’t see many executives trading up from CEO of one company to senior vice president of another. That Browett is from Europe is a pretty good signal that international expansion is a top priority for Apple retail.

★ Tuesday, 31 January 2012