‘Putting You Back in the Moment’

Joe Stracci on Project Glass:

There’s some incredible Orwellian doublespeak at work here, e.g., technology that “helps you explore and share your world, putting you back in the moment.” As far as I can tell, it doesn’t help you to explore your world at all. It helps Google to explore your world.

Right. Let’s pretend Google could actually build and ship something exactly like what they show in their concept video. Think about the data Google is collecting about the video’s protagonist.

★ Wednesday, 4 April 2012