David Carr on the Decline of Magazines

David Carr:

The problem is more existential than that: magazines, all kinds of them, don’t work very well in the marketplace anymore.

Like newspapers, magazines have been in a steady slide, but now, like newspapers, they seem to have reached the edge of the cliff. Last week, the Audit Bureau of Circulations reported that newsstand circulation in the first half of the year was down almost 10 percent. When 10 percent of your retail buyers depart over the course of a year, something fundamental is at work.

★ Tuesday, 14 August 2012