Ethan Smith, reporting for the WSJ:
Nearly two-thirds of U.S. teenagers under the age of 18 say they
use Google Inc.’s video-sharing site to listen to
music, more than any other medium, according to a new consumer
survey from Nielsen Co., one of many challenges facing record
companies as they transition into the digital world.
In addition to treating YouTube as a de facto free music service,
young people said they are less inclined than those 18 years old
and up to listen to CDs or the radio.
According to Neilsen’s survey results, YouTube is first for teenagers, and third overall, behind radio and CDs. iTunes is fourth. I find this surprising, but disruptions usually are.
★ Tuesday, 14 August 2012