Craig Mod Follows Up on Subcompact Publishing and The Daily

Craig Mod:

In the end, The Daily chose the wrong slice from the tablet publishing distribution dichotomy. Right now (and certainly two years ago!) you get to choose one, and only one:

  • Large → Many: A huge publication with massive overhead that’s distributed on everything
  • Small → Few: A lean publication with small overhead that’s laser focused on a single platform

They went for the most ridiculous non-option: a huge publication with massive overhead, laser focused on a single platform.

★ Friday, 7 December 2012