The Unlikely Persistence of AppleScript

Yours truly, writing for Macworld:

To recap: Decidedly old-school-Apple/pre-NeXT technology. A programming language syntax that frustrated experts and failed to achieve its intended goal of empowering non-programmers to program. A technical mismatch with the Cocoa application framework. You need this historical context to understand how unlikely AppleScript’s long-term success was. Someone with access to a time machine could make a lot of money by going back to Apple’s Worldwide Developers Conference 1998 and accepting wagers that AppleScript would be alive and well in the year 2012.

I really like how this piece turned out; it captures a lot of what I’ve been trying to say about AppleScript for years.

Wednesday, 12 December 2012