Galaxy Versus Android at the Super Bowl

Benedict Evans:

Third, and most interesting to me, though, is the fact that Samsung really doesn’t talk about Android at all in its marketing — which now has a $14bn run-rate budget (around 13-14× Apple). A lot of Samsung marketing for Android devices doesn’t even mention Android.

Just me, or do we not see as much Droid advertising from Verizon any more, either?

Monday, 4 February 2013