The design and goal is clearly focused on listeners purchasing
music — but even so, iTunes Radio feels like the first truly
modern take on what terrestrial radio wishes it could be. Radio
was always meant to be a promotion tool, a way to sell more music,
but without being built directly on top of the world’s biggest
music retailer, it was always too distant from the marketplace to
be more effectual. Now a “buy” button lives next to every song, or
a wish list one for those hesitant, and it feels like this is how
modern radio should function.
Agreed; iTunes Radio is well-done and well-designed. I’m a little surprised Apple is making everyone wait for iOS 7 to get it.