Engineers are at a premium, yet Lenovo landed a new product
engineer and celebrity pitchman when it inked a partnership with
Ashton Kutcher on Tuesday night.
“It’s somewhat of a dual role,” Kutcher told USA Today in a phone
interview hours before a live-streaming broadcast to announce his
appointment and the introduction of the PC maker’s Yoga Tablet.
Shortly after the event, Kutcher was scheduled to fly to China to
meet with Lenovo engineers and executives.