The Vast Discrepancy in User Demographics Between iOS and Android

Interesting on two levels. First, the content of the story — these maps and statistics show why simplistic market share comparisons do not even vaguely tell the story of the competitive dynamics between iOS and Android.

Second, it’s an interesting contrast in headline writing. I’m linking to a reprint of the story on Slate. Slate’s headline: “Here’s Why Developers Keep Favoring Apple Over Android”. The original, published on Business Insider: “These Maps Show That Android Is For People With Less Money”. When you look at the web page titles (what you see in your browser tab), the contrast is even more stark: “Apple vs. Android: Developers See a Socioeconomic Divide” vs. “Android Is for Poor People: Maps”.

Monday, 7 April 2014