At first, Facebook’s new ephemeral messaging app, Slingshot, feels
like yet another Snapchat clone. The free app, available now for
iPhone and Android, lets you take a quick photo or video, mark it
up with some colorful drawings, caption it with big white text,
and then fire it off to a bunch of friends. But then you receive
your first message, and you realize this is something completely
In Snapchat or any other messaging app, you can view a message as
soon as you receive it. But in Slingshot, you can’t view an
incoming “shot” until you send a shot back to the sender. “It’s
not just about telling your story, it’s about asking others for
their story,” says Slingshot designer Joey Flynn. In other words,
Slingshot makes you trade a photo of what you’re doing before you
can “unlock” the picture of whatever your friend is up to. Huh?
If they give you phones in hell, this is the sort of app that’s on them.