Continuity and Gratification

Mark Sigal on Apple’s Q3 results:

While others may see a company that can’t possibly keep selling more devices, quarter after quarter after quarter, I see a company that has continually avoided the gratification of going for market share and sales at all costs (i.e., at the price of margins, profits and cash flow).

This is no small task when one considers that investors, the media and virtually every pundit in the blogosphere is not so adept at delaying gratification.

★ Friday, 25 July 2014