Microsoft’s Long, Slow Decline

Yours truly, getting lucky five years ago:

Apple’s strong growth in this segment is a sign that the market is turning against Windows. If for no other reason than that Apple has never entered the low-cost computer market, it’s always been the case that the most budget-conscious computer buyers were Windows users. But the converse wasn’t true — not all Windows users were cheapies.

Today, though, Microsoft is increasingly left only with customers whose priority is price.

★ Wednesday, 30 July 2014