Speaking of revenue and pageviews, true story: I got an email yesterday from a sales rep at Taboola, pitching me on running their ads on DF. It included this line: “I see your site is not monetized at present, and I think there is room to do so in a non-intrusive manner that can still make you money.”
I don’t know what I love most about that. I think it’s that from the eyes of someone who sees Taboola ads as “non-intrusive”, what I’m doing at Daring Fireball doesn’t look like “monetization” at all. Needless to say, I find Taboola ads to be highly intrusive. (You may not be familiar with the “Taboola” name, but you’ve seen their ads. They look like this.)
DF’s weekly sponsorship system has worked wonderfully. I make a good living writing DF. Sponsors are happy with the results, and frequently return for subsequent sponsorships. And you, the readers, seem to be happy, with what are truly non-intrusive messages from sponsors who I think might truly be of interest to you. And it’s pretty cool that my model has paved the way for other small indie writers to do the same thing.
Not sure what’s going on with October, though. September sold out months in advance, and November is half-full already. But October remains wide open, including this current week, right now, today. With another Apple event next week, it’s going to be a busy month. If you’ve got a cool product or service you want to promote to the DF audience, get in touch and let’s make a deal.
★ Thursday, 9 October 2014