By John Gruber
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Claire Atkinson, reporting for the NY Post:
The e-commerce giant will roll out a new ad-supported streaming offering early next year that will be separate from its $99-a-year Prime membership, which includes a video service, sources said.
The ad-supported option — part of an overhaul of its media offerings — poses a serious challenge to streaming rivals such as Hulu and Netflix, analysts said.
When TiVo came out 15 years ago, we began using computers to let us skip past commercials. Now, with streaming, we’re using computers to present un-skippable ads.
★ Friday, 21 November 2014