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‘A Mile Wide, an Inch Deep’

Evan Williams:

Most Internet companies would build better things and create more value if they paid more attention to depth than breadth. […]

If what you care about — or are trying to report on — is impact on the world, it all gets very slippery. You’re not measuring a rectangle, you’re measuring an multi-dimensional space. You have to accept that things are very imperfectly measured and just try to learn as much as you can from multiple metrics and anecdotes.

Bookmark this one.

Tuesday, 6 January 2015